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Digital Marketing - Google Certification | 115 Questions with 100% Correct Answers | Verified | 40 Pages
What is the first step in creating an online business strategy? 
A. Identifying business goals 
B. Understanding what the competition is doing 
C. Knowing the market 
D. Aligning goals to the strategy - A. Identifying business goals 
What is the purpose of the 'See, Think, Do, Care' framework? 
A. To help determine a marketing strategy 
B. To help a business understand the customer journey online 
C. To help a business reach a global audience 
D. To give insight into specific customer groups -...