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D174/ Unit 2 Questions & Answers(Rated A+)
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D174/ UNIT 2
D174/ UNIT 2
Two key marketing concepts are - ANSWERvalue and exchange Value represents - ANSWERall the benefits you get from a product exchange is the - ANSWERprocess of giving up something to gain something. A common misconception of marketing is that it is a - ANSWERcost center. It is seen as an expense, not an investment. One misconception is that marketing is all about - ANSWERselling. Personal selling is just another method of marketing communication, which is part of promotion in the marke...
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