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Consumer Behavior MKTG 4204 Exam 2 Questions and Correct Answers/ Latest Update / Already Graded
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---18January 20262025/2026A+
- Macro Environment 
 Ans: Macro Environment 
 
Micro Environment 
 Ans: - More tangible aspects of the environment - These aspects are usually the focus of marketing strategies 
 
4 Factors of the Macro Environment 
 Ans: - Climate - Economic conditions - Political conditions - General landscape 
 
Actual 
 Ans: Actual 
 
Perceived 
 Page | 2 
 
All rights reserved © 2025/ 2026 | 
 Ans: Perceived
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