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Exam (elaborations)
Business BTEC Level 3
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--3October 20232023/2024A+Available in bundle
- Segmentation - Answers-the process of dividing a larger market into smaller pieces based on one or more shared characteristics 
 
Satisfying demand - Answers-finding what the customer is longing for and needs in order to buy 
 
Stimulating Demand - Answers-aim to try and change customer behaviour and encourage customers to buy your product 
 
brand - Answers-product with unique character that is consistent and well recognised 
 
brand extension - Answers-the use of the same brand name for new pr...
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