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Test Bank for Advertising & IMC: Principles and Practice 11th Edition by Sandra Moriarty, Nancy Mitchell, Charles Wood, William Wells, All Chapters 1-18 |Complete Guide A+

Test Bank for Advertising & IMC: Principles and Practice, 11th edition by Sandra Moriarty, Chapter 1-18...Strategic Brand Communication, Advertising, Public Relations, Action and Interaction: Direct Response and Promotions, How Brand Communication Works, Strategic Research Segmenting and Targeting the Audience, Strategic Planning Creative Side, Promotional Writing, Direct Response, Media Basics Paid Media, Owned, Interactive, and Earned Media, Media Planning and Negotiation, IMC Management, E...

Test Bank for Advertising & IMC: Principles and Practice 11th Edition,(Sandra Moriarty, 2018), Chapter 1-19 | All Chapters

Advertising & IMC: Principles and Practice, 11th Edition – Sandra Moriarty, Nancy Mitchell, Charles Wood & William Wells – Complete Test Bank with Answers (Chapters 1–18)

Test Bank - Advertising & IMC: Principles and Practice 11th Edition by Sandra Moriarty, Nancy Mitchell, All Chapters |Complete Guide A+