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A&D HIGH TECH (A) MANAGING PROJECTS FOR SUCCESS Case Study #1 Report
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18
April 2023
2022/2023
A+
A&D HIGH TECH (A) MANAGING PROJECTS FOR SUCCESS Case Study #1 A&D High Tech is in the computer products, accessories, and services business. Their predominant sales channel is retail outlets in sho pping malls and phone orders. A&D requires an online sales channel as their products are reaching commodity status and to remain competitive they need to reduce costs in SG&A expenses. A&D decided to build the online store in-house, which will provide them customization, a competitive edge, and contro...
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