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Exam (elaborations)
Marketing 4220 Final Exam Study Guide with Correct Answers
attitude Correct Answers a lasting, general evaluation of people, objects, advertisements, or issues 
 
attitude object Correct Answers anything toward which one has an attitude 
 
functional theory of attitudes Correct Answers states that attitudes exist because they serve some function for the person; consumers who expect that they will need to deal with similar situations at a future time will be more likely to start to form an attitude in anticipation 
 
ABC model of attitudes Correct Answer...
Exam (elaborations)
Marketing 4220 Exam 2 With Complete Solutions
PopularMarketing 4220 Exam 2 With Complete Solutions...
Exam (elaborations)
Mizzou Marketing 4220 Cothren Exam 1 Questions With Complete Answers
NewMizzou Marketing 4220 Cothren Exam 1 Questions With Complete Answers...
Exam (elaborations)
4220 Exam 2 study guide
functionalism Correct Answers theorizing that the mind is distinct from the brain 
 
the weak theory vs the strong theory 
 
the week theory 
-all of the theories might predict the way we respond on the basis of helpful descriptions 
-no just a good way of describing how our minds function 
 
 
strong 
-are software being run on the brain 
-you can take your cognitive processes and transfer them to another brain or to a software after you die 
 
mental imagery Correct Answers also known as ima...