MNM3701
University of South Africa
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MNM3701 EXAM PACK 2025 
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MNM3701 PAST EXAM QUESTIONS & ANSWERS 2025/2026 - REVISION PACK 
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MNM3701 Assignment 2 Semester 2 2025 
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MNM3701 Assignment 2 Semester 2 Memo (COMPLETE ANSWERS) Due 15 September 2025
- Exam (elaborations) • 11 pages • 2025
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MARKETING PLAN FOR BATHU. 1 INTRODUCTION Provide a brief overview of the SMME provided. Briefly explain what a marketing plan is and how it can assist the SMME. Briefly explain what this assessment is about. 2 SEGMENTATION, TARGETING AND POSITIONING 2.1 SEGMENTATION Provide one sentence to explain what a segmentation is and ensure that you reference the sources that you use (max 1-2 sentences). Provide a detailed practical discussion on how the SMME is segmenting or should segment their market. ...
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MNM3701 Assignment 2 Semester 2 2025 (Answer Guide) - Due 15 September 2025
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MNM3701 Assignment 2 Semester 2 2025 (Answer Guide) - Due 15 September 2025 
VERIFIED AND CERTIFIED ANSWERS. WRITTEN IN REQUIRED FORMAT AND WITHIN GIVEN GUIDELINES. IT IS GOOD TO USE AS A GUIDE AND FOR REFERENCE, NEVER PLAGARIZE. Thank you and success in your academics. 
UNISA, 2025 
 
Contents 
1.	Introduction	2 
2. Segmentation, Targeting and Positioning	2 
2.1 Segmentation	3 
Segmentation of Bathu’s Market	3 
1. Individual Customers	3 
2. Business Customers	4 
2.2 Targeting	5 
Bathu’s Ta...
MNM3701 Assignment 3 PORTFOLIO (COMPLETE ANSWERS) Semester 1 2025 - DUE 14 May 2025
MNM3701 Assignment 3 PORTFOLIO (ANSWERS) Semester 1 2025 - DUE 14 May 2025.
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MNM3701 Assignment 3 PORTFOLIO (COMPLETE ANSWERS) Semester 1 2025 - DUE 14 May 2025
- Exam (elaborations) • 16 pages • 2025
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In this final portfolio, your task as marketing manager of the SMME provided is to: 1 Step 5 – Develop marketing strategies and programmes. Discuss these concepts theoretically and formulate marketing strategies and programmes that you propose the SMME should follow. These strategies should be based on the marketing mix: product, price, place, promotion, service and internal marketing. Note to students: For this section, your discussions should include brief theory and detailed practical discu...
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MNM3701 Assignment 3 PORTFOLIO (COMPLETE ANSWERS) Semester 1 2025 - DUE 14 May 2025; EXPERT SOLUTIONS.
- Exam (elaborations) • 20 pages • 2025
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MNM3701 Assignment 3 PORTFOLIO (COMPLETE ANSWERS) Semester 1 2025 - DUE 14 May 2025; EXPERT SOLUTIONS.
MNM3701 Assignment 3 PORTFOLIO (COMPLETE ANSWERS) Semester 1 2025 - DUE 14 May 2025
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