Business Management IIA
University of South Africa (Unisa)
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Exam (elaborations)
BSM2601 Assignment 2 Semester 1 ANSWERS 2026 - Due 14 April 2026
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--19April 20262025/2026A+
- BSM2601 ASSIGNMENT 2 2026 
DUE 16 APRIL 2026 
 
Question 1 
 
Using the PESTEL Framework, analyse the business environment of PriceRit 
PESTEL Analysis of PriceRite Ltd. 
 
 The PESTEL framework is used to analyse the external macro-environment factors 
that impact a business (Study Guide, Lesson 1, p. 6). Based on the case study, the 
analysis for PriceRite Ltd. is as follows: 
 
 Political: PriceRite must comply with South African labour laws, consumer protection
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Unisian
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Exam (elaborations)
BSM2601 Assignment 2 Semester 1 Memo | Due 14 April 2026
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---7April 20262025/2026A+
- BSM2601 Assignment 2 Semester 1 Memo | Due 14 April 2026. All questions fully answered. Question 1 
Using the PESTEL Framework, analyse the business environment of PriceRite (12) 
Question 2 
Making use of a quadrant table, do a SWOT analyses for PriceRite, indicating at least 1 example of each SWOT analysis factor present in the case study. (6)
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Aimark94