Operations Management Chapter 3 tst bank
Chamberlain College Of Nursing
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Which of the following is a potential shortcoming of using sales force opinions in demand 
forecasting? 
D. Members of the sales force can have difficulty distinguishing between what customers would like 
to do and what they actually will do. 
Customers themselves may be unclear regarding what they'd like to do versus what they'll actually 
do. 
Suppose a four-period weighted average is being used to forecast demand. Weights for the periods 
are as follows: wt-4 = 0.1, wt-3 = 0.2, wt-2 = 0.3 a...