Digital Marketing and Analytics 6314M0311Y
Universiteit van Amsterdam (UvA)
Here are the best resources to pass Digital Marketing and Analytics 6314M0311Y. Find Digital Marketing and Analytics 6314M0311Y study guides, notes, assignments, and much more.
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Summary
Summary for Digital Marketing And Analytics- grade 9.0 (6314M0311Y)
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4.7(3)4.73993January 20222021/2022
- Read this and get 9!!! This summary contains all the information of lectures, tutorials, guest lectures, the key message of the articles (including finding, model, and implication) and some tips about the exam.
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$10.31 More Info
WendyTse
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Summary
Complete summary articles Digital marketing & analytics
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3.0(1)3.01333December 20182018/2019
- A complete summery of all articles from consumer behaviour. Including: 
Week 1	
- In the digital world, not everything that can be measured matters. How to distinguish “valuable” from “nice to know” among measures of consumer engagement – Fulgoni	
-Attribution modeling in digital advertising – Nisar & Yeung
-Beyond paid media: marketing’s new vocabulary – Edelman & Salsberg	

Week 2	
-Helping Firms Reduce Complexity in Multichannel Online Data:A New Taxonomy-Based Approach for Cu...
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$7.88 More Info
ingestufkens
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Package deal
Digital Business Exam Preparation Digital Marketing and Analytics and Business Innovation
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--54December 2016
- 2x Summary of Marketing and Analytics and Digital Business Innovation. 2x Q&A Questions and Answers document of Digital Marketing and Analytics and Digital Business Innovation.
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$13.34 More Info
Iriss94
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Summary
Questions and Answers Digital Marketing and Analytics
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4.5(2)4.5524December 20162016/2017Available in bundle
- A Question and Answers (Q&A) of the slides and articles of Digital Business. Good to test your factual knowledge of the course.
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$7.27 More Info
Iriss94
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Summary
Summary Articles Digital Marketing and Analytics
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3.0(1)3.01243November 20162016/2017Available in bundle
- This is a summary of all the articles of Digital Marketing and Analytics as part of the track Digital Business in the Master Business Administration at the UvA.

The main points of the articles are included. I did not focus on the methodology. I categorized the summary with elements as: Motivation, objectives, concepts, implications, results/findings, criticism etc. where possible.
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$7.26 More Info
Iriss94