Marketing Communication

Rijksuniversiteit Groningen (RuG)

Here are the best resources to pass Marketing Communication. Find Marketing Communication study guides, notes, assignments, and much more.

Bob M. Fennis, Wolfgang Stroebe

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Summary

Summary Marketing Communication (EBM078A05;RUG): Lecture notes combined with book
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March 2025

2024/2025
With this, I got an 8.7! This comprehensive summary includes notes from all lectures and additional information from the book Psychology of Advertising. In the document, you will find the lecture notes supplemented with some information from the book and, at the end of each week, additional information from the book that did not appear in the lecture. Ideal for students preparing for the Marketing Communication exam. / With this document I got 8.7! This comprehensive summary contai...
narala
$11.12 More Info

Class notes

College aantekeningen/Lecture notes Marketing Communication (EBM078A05) (EBM078A05)
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March 2025

2024/2025
Comprehensive and detailed (approximately word for word) notes from the Marketing Communication master course (EBM078A05) at the University of Groningen. This summary covers all lectures from the academic year 2024-2025, including examples supported by screenshots from the lecture. Comprehensive and detailed notes (approximately word for word) of the master course Marketing Communication (EBM078A05) at the University of Groningen. This summary covers all lectures of the academic year 2024-202...
narala
$8.63 More Info

Summary

Summary all lectures Marketing Communication RUG 2024
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April 2024

2023/2024
This document contains a summary of all 2024 lectures of marketing communication at the RUG. Very useful for the exam and for the assignments!
Willemijn3
$6.77 More Info

Summary

Marketing communication summary
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June 2023

2022/2023
All the lectures. With this summary you don't need the book. Passed the course and assignment (easily)with this one
tomhaan01
$9.23 More Info

Summary

Marketing Communication - Full RUG summary of all lectures and chapters of the book
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March 2022

2021/2022
This is a summary of the master course Marketing Communication at the Rijksuniversiteit Groningen, given in the MSc Marketing Management (Semester 2 - period 1). The summary includes all the required lectures, as well as all required chapters of the book for this course: Psychology of Advertising - 3rd edition. You will definitely have everything that is needed for the exam! It is easy to go through this summary, since the definitions and important concepts are in bold etc. It even includes the ...
croosendaal
$10.79 More Info