Consumer Psychology

Summary of all lectures and slides of the Consumer Psychology course with coursecode EBM074A05..2.

All articles for the course Management Accounting Change. Iyengar and Lepper, Yang et al., Grewal et al., Ordabayeva and Fernandes, Brough et al., Griskevicius et al., Ehrich and Irwin, Côte et al., Cutright and Samper, Mead et al., Kim and Gal, Labroo and Rucker, Pham et al., Lasaleta et al., Tully et al., Yoon and Kim

This is a summary of all the articles linked to Consumer Psychology. The course is given in the master Marketing Management.

This summary contains all the lectures of the course Consumer Psychology (MSc).

De samenvatting voor het vak Consumer Psychology, inclusief de mandatory readings en figuren.

(I passed the course with a 8.5) 2022/2023 Consumer Psychology summary per article - All the 18 papers for the exam. Flashcards per article. Each article per page. With summary and most important take-aways.+ summaries per study/experiment.

Summary of all lectures

Samenvatting van alle artikelen

Summary of the lectures and articles discussed

All the relevant articles and lectures for the exam. Also includes print screens from the slides/lectures. So, also all the articles are summarized!