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Introduction to e-business and e- commerce
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1.1. Definitions; e-commerce, e-business Electronic commerce Simply refers to buying and selling using internet All electronically mediated information exchanges between an organisation and its external stakeholders Kalokota and Whinston (1997) give a range of definitions based on different perspectives A communication perspective: the delivery of information, products/services, or payment by electronic means 4Introduction to e-commerce and e-business 1.1. Definiti...
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