Marketing Fundamentals

Universiteit Gent (UGent)

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Complete summary of Marketing Fundamentals (new book!!!) Complete summary of Marketing Fundamentals (new book!!!)
  • Complete summary of Marketing Fundamentals (new book!!!)

  • Summary • 32 pages • 2025
  • Comprehensive and detailed summary of the book Marketing Fundamentals, for students in the 2nd year of TEW and the 3rd year of Business Engineering. This summary contains all the topics, definitions and models in the book, presented in a clear and structured way.
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