Katholieke Universiteit Leuven (KU LEUVEN) • Master in communicatiewetenschappen

A summary of the course in Advertising at the KU Leuven for the Master in Communication Sciences. All lessons are summarized here.

Summary of the powerpoint slides, including graphs and figures, completed by my own notes during the lectures

This is a summary of the course Psychology of Social media in the master communication sciences. The summary contains all the information from the course slides, including my own notes. I also included graphs and other important images, as well as notes on the research articles from the reader. Score of 18/20 obtained using this summary

It is a summary of the advertising elective course. It contains the content of the slides and my personal notes.

Full summary of the Advertising course taught by Prof. Evert Van den Broeck. The summary contains the content of all his lessons and also the discussion of the cases. There are also many possible exam questions noted throughout the document, so you know what to expect on the exam. With the help of this summary, I passed a 16/20 on the open book exam.

Summary Digital Marketing (Master in Communication Sciences, KUL) - Prof.: Tim Smits

This summary of the course Psychology of Social Media contains all lesson notes and reading material in a structured way (per theme). Score: 16/20!

Full summary of the course Communication scientific research designs

Samenvatting Advertising (Slides + notities)