COM 408 ASU Exam 1 Questions and Answers
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Terms in this set (44)
the subset of the population chosen by the
Sample
investigator for study
Population A comprehensive well defined group of elements
Researchers use ______ samples
because it is oftentimes
difficult to gather data
from an entire population.
Descriptive Statistics statistics that summarize the data collected in a study
procedures used to draw conclusions about larger
Inferential Statistics
populations from small samples of data
a variable (often denoted by x ) whose variation does
Independent Variable
not depend on that of another.
a variable (often denoted by y ) whose value depends
Dependent Variable
on that of another.
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, 12/5/25, 5:23 PM COM 408 ASU Exam 1 Questions and Answers (Verified Answers) ||ACTUAL EXAM 2025 TEST!! Graded A+ | 2025|2026 EXAM U…
-Weakest level
-Categorical, frequency, count data
-Cannot be rank ordered
-No sense of greater than or less than
Nominal -Identifies something but tells us nothing more
-Buckets
-Examples: favorite color, relationship status, political
party, college major
-Mode only
-2nd Strongest level
-Discrete
-Categories can be rank ordered
-Numbers only indicate a position in a sequence
Ordinal
-The distance between categories is unknown/uneven
-Examples: Rank ordered values, ranking of height or
weight, runners in a race 1st,2nd,3rd
-Median or maybe Mode
-3rd Strongest level
-Continuous
-Equal distances between categories
Interval -The zero point is arbitrary
-Zero does not mean none
-Examples: Fahrenheit Scale, Likert Type Scales
-Mean and Median can be used
-Strongest level
-Continuous
-Organized categories with equal distance between
Ratio
-Have a true zero point
-Examples: speed, time, height, weight, distance
-Mean and Median can be used
The first methodological step in the process of
Research Question science. A formal statement of an unknown that one
would like to understand.
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