AESC 2050 EXAM 110 QUESTIONS & CORRECT
ANSWERS LATEST 2025
1. At the start of the Advertising lecture, Dr. Kiepper showed 4 short commercials
by 2 poultry companies
taking alternate views of _____________ by the poultry industry.
A. hormone use B. antibiotic use C. free-range D. cage-free E. heritage breeds -
ANSWER-B. antibiotic use
2. - 4. Match the Advertising Persuasive Technique with the Appeals To:
2. Ethos A. emotion
3. Logos B. reason, facts
4. Pathos C. credibility and character - ANSWER-C
B
A
Which of the following is an INTRINSIC motivation?
A. Achievement B. Conformity C. Image D. Self-Acceptance E. Power -
ANSWER-D
Which of the following is an EXTRINSIC value:
A. Affiliation
B. Benevolence
C. Community Feeling
,D. Financial Success
E. Universalism - ANSWER-D
The use of persuasive techniques in advertising dates back to the "Rhetorical
Triangle" developed by:
A. Aristotle B. Plato C. Descartes D. Socrates E. Nietzsche - ANSWER-A
Food companies using marketing that states NO HORMONES are using:
A. Associative advertising (we all do this)
B. Anti-advertising (none of us do this)
C. Implicative advertising (we don't - so they must)
D. Spin advertising (we do it - but they do it more)
E. None of the above - ANSWER-C
Advertising, especially of a biased or misleading nature, used to promote or
publicize a particular cause or
point of view is called _________________ .
A. Advertising B. Marketing C. Vulgarity D. Spin E. Propaganda - ANSWER-E
What is the home country of our guest speaker Juanfra DeVillena?
A. Brazil B. Peru C. Argentina D. Chile E. Venezuela - ANSWER-B
Juanfra DeVillena said he got interested in food processing when someone brought
a variety
of ___________ to his family's New Year's Eve party.
A. Apple products B. Breads C. Canned-goods D. Desserts E. Eggs - ANSWER-C
, During college in his home country, Juanfra DeVillena's father moved his family to
________.
Juanfra took a class in Basic English with small children in this country.
A. USA B. Israel C. Turkey D. Mexico E. Canada` - ANSWER-B
What did Juanfra DeVillena say his cultural concept of all of America was before
he came here?
A. Cowboys
B. Winter Snow
C. California Sun
D. Shopping Mall
E. South Beach (Miami) - ANSWER-E
What did Juanfra DeVillena say was the cultural difference between Americans
and Latinos when it
comes to responding to superiors when asked something you don't know?
A. in Latino culture you should tell them "I don't know"
B. in Latino culture you say nothing
C. in American culture you should tell them "I don't know"
D. in American culture you just make something up
E. in American culture you make the person ask the question another way -
ANSWER-C
What did Juanfra DeVillena say was the cultural difference between Americans
and Latinos when they
offer you food?
ANSWERS LATEST 2025
1. At the start of the Advertising lecture, Dr. Kiepper showed 4 short commercials
by 2 poultry companies
taking alternate views of _____________ by the poultry industry.
A. hormone use B. antibiotic use C. free-range D. cage-free E. heritage breeds -
ANSWER-B. antibiotic use
2. - 4. Match the Advertising Persuasive Technique with the Appeals To:
2. Ethos A. emotion
3. Logos B. reason, facts
4. Pathos C. credibility and character - ANSWER-C
B
A
Which of the following is an INTRINSIC motivation?
A. Achievement B. Conformity C. Image D. Self-Acceptance E. Power -
ANSWER-D
Which of the following is an EXTRINSIC value:
A. Affiliation
B. Benevolence
C. Community Feeling
,D. Financial Success
E. Universalism - ANSWER-D
The use of persuasive techniques in advertising dates back to the "Rhetorical
Triangle" developed by:
A. Aristotle B. Plato C. Descartes D. Socrates E. Nietzsche - ANSWER-A
Food companies using marketing that states NO HORMONES are using:
A. Associative advertising (we all do this)
B. Anti-advertising (none of us do this)
C. Implicative advertising (we don't - so they must)
D. Spin advertising (we do it - but they do it more)
E. None of the above - ANSWER-C
Advertising, especially of a biased or misleading nature, used to promote or
publicize a particular cause or
point of view is called _________________ .
A. Advertising B. Marketing C. Vulgarity D. Spin E. Propaganda - ANSWER-E
What is the home country of our guest speaker Juanfra DeVillena?
A. Brazil B. Peru C. Argentina D. Chile E. Venezuela - ANSWER-B
Juanfra DeVillena said he got interested in food processing when someone brought
a variety
of ___________ to his family's New Year's Eve party.
A. Apple products B. Breads C. Canned-goods D. Desserts E. Eggs - ANSWER-C
, During college in his home country, Juanfra DeVillena's father moved his family to
________.
Juanfra took a class in Basic English with small children in this country.
A. USA B. Israel C. Turkey D. Mexico E. Canada` - ANSWER-B
What did Juanfra DeVillena say his cultural concept of all of America was before
he came here?
A. Cowboys
B. Winter Snow
C. California Sun
D. Shopping Mall
E. South Beach (Miami) - ANSWER-E
What did Juanfra DeVillena say was the cultural difference between Americans
and Latinos when it
comes to responding to superiors when asked something you don't know?
A. in Latino culture you should tell them "I don't know"
B. in Latino culture you say nothing
C. in American culture you should tell them "I don't know"
D. in American culture you just make something up
E. in American culture you make the person ask the question another way -
ANSWER-C
What did Juanfra DeVillena say was the cultural difference between Americans
and Latinos when they
offer you food?
