Latest 2025/2026 Questions with
Correct Answers Solved
1. Pharmaceuticals
- ANS - Medicines and vaccines for human and animal use. Products
may have a trademark (brand) name or be generic; and they may be
prescription or over-the counter.
2. Diagnostic
- ANS - Equipment and supplies used in screening, detecting, and
monitoring disease. Can range from simple home testing kits to
sophisticated diagnostic imaging technologies.
3. Medical Devices
- ANS - Advanced instrumentation and appliances used for medical
therapy, such as joint replacements, implantable defibrillators, and
pacemakers. Also includes drug delivery devices such as syringes,
infusion pumps, metered-dose inhalers, and transdermal patches.
4. Medical Supplies
- ANS - Commodity, high-volume supplies such as surgical gowns
and gloves.
,5. Durable Medical Equipment
- ANS - Reusable products for health-related use in the home, such
as walkers, wheelchairs, oxygen equipment, prosthetics and
hospital beds.
6. What countries are pharmaceutical sales the highest?
- ANS - United States, Western Europe, and Japan.
7. The U.S. accounts for roughly __________ of the world's
pharmaceutical revenues.
- ANS - 50%
8. Two factors have significantly contributed to recent growth in the
pharmaceutical industry are?
- ANS - Population growth and increasing life expectancies.
9. What is the predicted relationship between pharmaceutical
companies and genomic research facilities?
- ANS - Partnerships between pharmaceutical companies and
genomic research facilities will not prove immediately profitable.
10. Prescription drug therapy is cost effective for insurance
companies and health care providers. True or False?
- ANS - True
11. The high price of health care is explained by the high price of
medicines. True or False?
- ANS - False
,12. One of the oldest and least effective pharmaceutical
marketing techniques is DTC (direct-to-consumer) advertising. True
or False?
- ANS - False
13. What influences the number of districts in a region?
- ANS - The region's population.
14. What is an example of the regionalization of healthcare
delivery systems?
- ANS - California and Florida have different prescription
reimbursement policies.
15. What is the heart of a pharmaceutical sales team?
- ANS - District Manager.
16. How many territories are in a typical district?
- ANS - 8-12
17. What is the most effective method for grabbing market share?
- ANS - Comparative selling.
18. The average review time for a new drug is 18 months, down
from almost 3 years in 1996. True or False?
- ANS - True
, 19. What are some questions reps should ask a physician?
- ANS - Why do you prefer the competitor's drug to ours? What do
they like and dislike about it? Which patient types is the drug being
used for? What are the results and side effects, if any?
20. Note: Careful questioning and listening enables reps to craft
effective messages based on each physician's specific needs.
21. Pharmaceutical reps mainly visit pharmacies. True or False?
- ANS - False. Pharmaceutical reps mainly visit/target physicians.
22. It usually takes only 1-2 calls on a physician before he or she
prescribes your product. True or False?
- ANS - False. Your success ultimately depends on your relationship
with the physician. This takes time. Persistence is key.
23. The pharmacist may dispense a product other than what the
physician prescribed. True or False?
- ANS - True. The pharmacist can either (1) dispense a generic; (2)
The pharmacist calls the doctor and requests permission to
dispense a different medication.
24. According to chapter 2 of your manual which of the following
classifies as payers?
(a) employers
(b) patients
(c) pharmacists
(d) physicians
- ANS - (a) employers