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1. Profit = ___________ - Costs Sales revenue
2. ____________ = Sales revenue - Costs Profit
3. The proper equation for sales revenue is: Sales Volume x Price
Sales Volume x Price
Variable Costs + Fixed Costs
4. The proper equation for costs is: Variable Costs + Fixed
Costs
Sales Volume x Price Costs
Variable Costs + Fixed Costs
5. To Increase Profitability companies can do the follow- Keep the costs the same
ing except for:
•Increase sales volume
•Change prices
Keep the costs the same
6. According to Ansoff's Growth matrix, the current prod- Market Penetration
ucts and markets will fall under ___________
Market Penetration
Market Development
Product Development
Diversification
7. Market Development
, MBA 706 - Final Exam Multiple Choice Questions Only
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According to Ansoff's Growth matrix, the current prod-
ucts but with new markets will fall under ___________
Market Penetration
Market Development
Product Development
Diversification
8. According to Ansoff's Growth matrix, the new products Product Development
but with current markets will fall under ___________
Market Penetration
Market Development
Product Development
Diversification
9. According to Ansoff's Growth matrix, the new products Diversification
and markets will fall under ___________
Market Penetration
Market Development
Product Development
Diversification
10. Michael's dealership involves a "Low-risk strategy and Market Penetration
possibly max out quickly" this is an example of:
, MBA 706 - Final Exam Multiple Choice Questions Only
Study online at https://quizlet.com/_g6nve0
Market Penetration
Market Development
Product Development
Diversification
11. Mia is convincing our current users to drink Pepsi for Market Penetration
lunch and dinner. This is an example of:
Market Penetration
Market Development
Product Development
Diversification
12. According to Ansoff's Growth Matrix, A new use for Market Development
product and reaching out to new segments is an ex-
ample of:
Market Penetration
Market Development
Product Development
Diversification
13. Sally's new chalk product is not only for public schools, Market Development
it's also for the kids who want to use them on the
playground, this is an example of: