1601-25-S2 Welcome to MNB1601! Assessment 1
QUIZ
Started on Monday, 8
September 2025,
12:15 PM
State Finished
Completed on Monday, 8
September 2025,
7:49 PM
Time taken 7 hours 34 mins
Marks 14.00/20.00
Grade 70.00 out of 100.00
Question 1
Incorrect
Mark 0.00 out of 1.00
Products such as laptops adhere to
market price strategies. For brands, such
as Apple and Mac, who have
successfully differentiated their products,
there is some price discretion as
consumers perceive the products to be
unique and do not mind paying more for
them. During which product-life cycle
phase would one typically find such types
of price decisions?
Select one:
a. Introductory phase
b. Growth phase
c. Maturity phase
d. Declining phase
, Question 2
Correct
Mark 1.00 out of 1.00
During the first week of operations, low-
cost airline, Mango, was selling flights at
the low price of R169 per one-way ticket.
Which pricing adaptation did Mango use
when they launched their flights?
Select one:
a. Skimming prices
b. Market-price level
c. Bait prices
d. Market penetration prices
Question 3
Incorrect
Mark 0.00 out of 1.00
The Human Resource (HR) Manager of a
travel company would like to find out
what Reservation Managers at other
companies are paid by way of
compensation. The HR manager must do
a ______________ to obtain this
information. This is part of a/n
_________________, which is the first step
in deciding on compensation.
Select one:
a. factor comparison; external
comparison
b. salary survey; external
comparison
c. factor comparison; job
description
d. salary survey; job evaluation
Question 4
Correct
Mark 1.00 out of 1.00
There are four influences in any
organisational buying decision. Which
one of the following is one of these
influences?
Select one:
a. The environment
b. The promotional campaign
being used by the seller
c. The price being charged
d. The cultural group of the seller
QUIZ
Started on Monday, 8
September 2025,
12:15 PM
State Finished
Completed on Monday, 8
September 2025,
7:49 PM
Time taken 7 hours 34 mins
Marks 14.00/20.00
Grade 70.00 out of 100.00
Question 1
Incorrect
Mark 0.00 out of 1.00
Products such as laptops adhere to
market price strategies. For brands, such
as Apple and Mac, who have
successfully differentiated their products,
there is some price discretion as
consumers perceive the products to be
unique and do not mind paying more for
them. During which product-life cycle
phase would one typically find such types
of price decisions?
Select one:
a. Introductory phase
b. Growth phase
c. Maturity phase
d. Declining phase
, Question 2
Correct
Mark 1.00 out of 1.00
During the first week of operations, low-
cost airline, Mango, was selling flights at
the low price of R169 per one-way ticket.
Which pricing adaptation did Mango use
when they launched their flights?
Select one:
a. Skimming prices
b. Market-price level
c. Bait prices
d. Market penetration prices
Question 3
Incorrect
Mark 0.00 out of 1.00
The Human Resource (HR) Manager of a
travel company would like to find out
what Reservation Managers at other
companies are paid by way of
compensation. The HR manager must do
a ______________ to obtain this
information. This is part of a/n
_________________, which is the first step
in deciding on compensation.
Select one:
a. factor comparison; external
comparison
b. salary survey; external
comparison
c. factor comparison; job
description
d. salary survey; job evaluation
Question 4
Correct
Mark 1.00 out of 1.00
There are four influences in any
organisational buying decision. Which
one of the following is one of these
influences?
Select one:
a. The environment
b. The promotional campaign
being used by the seller
c. The price being charged
d. The cultural group of the seller
