gi gi gi gi
m #3)
gi
BUSINESS RELATIONSHIP MANAGER
PROFESSIONAL EXAM STUDY CARDS
WhatgiisgiPortfoliogiManagement?gi-gianswer--
Artgi&gisciencegiofgimakinggidecisionsgiaboutgiinvestmentgimixgiandgipolicy,gimatchinggiinvestmentsgitogiobjectives,giasse
allocationgiforgiindividualsgiandgiinstitutions,giandgibalancinggirisksgiagainstgiperformance.
WhatgiisgiagiService?gi-gianswer--
Agimeansgiofgideliveringgivaluegitogicustomersgibygifacilitatinggioutcomesgicustomersgiwantgitogiachieve.
Servicegivaluegiisgiagifunctiongiof:gi-gianswer--Utilitygi(fitnessgiforgipurpose)giandgiWarrantygi(fitnessgiforgiuse)
Andgiitgichangesgiovergitime
Weillgi&giBroadbentgiPortfoliogiClassificationgischeme:gi-gianswer--
dividesgiportfoliogiintogi4giclasses:giinfrastructure,gitransactional,giinformationalgiandgistrategic.
BostongiSquaregiPortfoliogiClassificationgischeme:gi-gianswer--
describesgidifferentgimanagementgistylesgiforgieachgiclassgiofgiITgiinvestment:giStrategic,giHighgiPotential,giFactory,giand
upport.giAlternategicategoryginames:giDeveloper,giInnovator,giController,giCaretaker.
ITgiGovernancegi-gianswer--1)giAlignsgiITgidecisiongimakinggiwithgienterprisegigovernancegiandgibusinessgiunitgiobjective
2)giAllocatesgidecisiongirightsgiandgiprovidesgithegistructuresgiandgiprocessgitogienforcegithosegirights.
3)gidescribesgiwheregidecisiongimakinggiauthoritygilies
RACIgi-gianswer--
Responsible,giAccountable,giConsulted,giInformed.giR=giThegidoer.giA=Buckgistopsgihere.giCgi=giingithegiloopgiIgi=giingitheg
cture
StrategicgiRelationshipgiManagementgiProcessgi-gianswer--
UsedgibygiBRMsgiandgitheirgiteamsgitogimanagegitheirgikeygibusinessgipartnergirelationships.giProcess:giinitiation--
>gidiscoverygi-->giplanninggi-->giexecutiongi-->giextendgi&giexpand
BusinessgiRelationshipgiManagementgi-gianswer--
Stimulatesgibusinessgidemandgiforgiagiprovider'sgiproductsgiandgiservicesgiandgiensuresgithatgithegipotentialgibusinessgiv
uegifromgithemgiisgicaptured,gioptimizedgiandgirecognized.
Howgidoesgipaingidrivegichange?gi-gianswer--Currentgiproblems:giimmediategidiscomfort
futuregiproblem:giimpendinggidiscomfort
currentgiopportunity:gilossgiofgiagigaingiwithingigrasp
futuregiopportunity:gilossgiofgiagipossiblegigain
PillarsgiofgiBRMgi-gianswer--
DefinegithegiBRMgispacegiingitermsgiofgicoregidisciplines:giDemandgiShaping,giExploring,giServicing,giandgiValuegiHarves
g
1gi/gi3