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1. The number of consumers that Which one of the following is not a factor in determining a
live in the region company's unit sales and market share of branded footwear
in a particular geographic region?
2. a facility in the Asia-Pacif- Going into Year 11, the company's production facilities to make
ic and a facility in North athletic footwear consisted of
America, each with sufficient
footwear-making equipment
to currently produce 4.8 mil-
lion pairs with full use of over-
time.
3. 7% -9% annually worldwide in The market for branded athletic footwear is projected to grow
Years 11-15 and 5%-7% annu-
ally worldwide in Years 16-20.
4. Workforce Compensation & This decision entry page includes six decision entry items for
Training managing, compensating, and training production workers,
and supervisory staff within each production facility.
5. True All footwear companies began with the same market shares in
each of the four geographic market regions— North America,
Europe-Africa, Asia-Pacific, and Latin America. Your company is
selling over 8 million pairs annually. In the just-completed year,
your company had revenues of $432.6 million and net earn-
ings of $40 million, equal to $2.00 per share of common stock.
The company is in sound financial condition, is performing
well, and its brand is well-regarded. Your company's board of
directors has charged you with developing a winning compet-
itive strategy—one that capitalizes on continuing consumer
interest in athletic footwear, keeps the company in the ranks
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of the industry leaders, and increases the company's earnings
year-after-year.
6. The Business Strategy Game is an online exercise, modeled to reflect the real-world char-
(BSG) acter of the globally competitive athletic footwear industry
and structured so that you run a company in head-to-head
competition against companies run by other class members.
7. True Company operations are patterned after those of an ath-
letic footwear company that produces its shoes at compa-
ny-operated facilities rather than outsourcing production to
contract manufacturers. Cause-effect relationships and rev-
enue-cost-profit relationships are based on sound business
and economic principles and closely mirror the competitive
functioning of the real-world athletic footwear market.
8. The Business Strategy Game enables you and your co-managers to apply what you have
learned in business school and to practice making reasoned,
businesslike decisions aimed at improving your company's
overall performance.
9. True Each decision period in BSG represents a year. The company
you will be running began operations 10 years ago, and the
first set of decision entries you and your co-managers will
make is for Year 11.
10. On the Corporate Lobby page. Where can you view the YX Footwear Industry Report, Compet-
itive Intelligence Reports, and Company Operating Reports?
11. The YX Footwear Industry Re- What provide you with full information on where things stand
port, Competitive Intelligence going into Year 11?
Reports, and Company Oper-
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ating Reports, along with the
Player's Guide.
12. 5-7% annually in the North The projected growth in buyer demand for branded athletic
America and Europe-Africa re- footwear is
gions during the Year 11-Year
15 period, decreasing to 3-5%
annually in these same two re-
gions during the Year 16-Year
20 period.
13. how much emphasis is placed The factors that affect worker productivity include
on incentive compensation (as
measured by the percentage
of the company's total com-
pensation package accounted
for by incentive pay) and the
amount the company spends
annually per worker for best
practice training.
14. The biggest possible competi- Which of the following statements about the impact of a com-
tive advantage a company can pany's competitive efforts in a region on its regional market
achieve in a given region's In- share and number of branded pairs sold is false?
ternet Segment is to offer free
shipping and thereby capture
the biggest number of pairs
sold and the biggest market
share of any company in that
region's Internet Segment.
15. Which one of the following does not affect the reject rates at a
company's production facilities?
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