5-year
Business Plan
From the start to the end
By Vivaan Bhati
,BUSINESS PLAN | APRIL 25, 20XX 2
, Table of contents
I. Executive summary .............................................................................................. 1
Highlights ....................................................................................................................................... 1
Objectives ...................................................................................................................................... 1
Mission statement......................................................................................................................... 1
Key to success ............................................................................................................................... 1
II. Description of business ....................................................................................... 1
Company ownership/legal entity................................................................................................. 2
Location.......................................................................................................................................... 2
Interior ............................................................................................................................................ 3
Hours of operation ........................................................................................................................ 3
Products and services ................................................................................................................... 3
Suppliers ........................................................................................................................................ 3
Service............................................................................................................................................ 4
Manufacturing ............................................................................................................................... 4
Management ................................................................................................................................. 4
Fiscal management ....................................................................................................................... 4
Start-up/acquisition summary ..................................................................................................... 5
III. Marketing .............................................................................................................. 5
Market analysis ............................................................................................................................. 6
Market segmentation .................................................................................................................... 6
Competition ................................................................................................................................... 6
Pricing ............................................................................................................................................ 7
Advertising and promotion .......................................................................................................... 7
Strategy and implementation ...................................................................................................... 7
IV. Appendix ............................................................................................................... 8
Start-up expenses ......................................................................................................................... 8
Determining start-up capital ........................................................................................................ 8
Cash flow ..................................................................................................................................... 10
Income project statement .......................................................................................................... 11
Profit and loss statement ........................................................................................................... 13
Profit and loss, budget vs. actual: (starting month, year - ending month, year.) ................. 13
Balance sheet .............................................................................................................................. 14
Sales forecast .............................................................................................................................. 15
Milestones ................................................................................................................................... 16
Break-even analysis .................................................................................................................... 16
Miscellaneous documents ......................................................................................................... 17
Business Plan
From the start to the end
By Vivaan Bhati
,BUSINESS PLAN | APRIL 25, 20XX 2
, Table of contents
I. Executive summary .............................................................................................. 1
Highlights ....................................................................................................................................... 1
Objectives ...................................................................................................................................... 1
Mission statement......................................................................................................................... 1
Key to success ............................................................................................................................... 1
II. Description of business ....................................................................................... 1
Company ownership/legal entity................................................................................................. 2
Location.......................................................................................................................................... 2
Interior ............................................................................................................................................ 3
Hours of operation ........................................................................................................................ 3
Products and services ................................................................................................................... 3
Suppliers ........................................................................................................................................ 3
Service............................................................................................................................................ 4
Manufacturing ............................................................................................................................... 4
Management ................................................................................................................................. 4
Fiscal management ....................................................................................................................... 4
Start-up/acquisition summary ..................................................................................................... 5
III. Marketing .............................................................................................................. 5
Market analysis ............................................................................................................................. 6
Market segmentation .................................................................................................................... 6
Competition ................................................................................................................................... 6
Pricing ............................................................................................................................................ 7
Advertising and promotion .......................................................................................................... 7
Strategy and implementation ...................................................................................................... 7
IV. Appendix ............................................................................................................... 8
Start-up expenses ......................................................................................................................... 8
Determining start-up capital ........................................................................................................ 8
Cash flow ..................................................................................................................................... 10
Income project statement .......................................................................................................... 11
Profit and loss statement ........................................................................................................... 13
Profit and loss, budget vs. actual: (starting month, year - ending month, year.) ................. 13
Balance sheet .............................................................................................................................. 14
Sales forecast .............................................................................................................................. 15
Milestones ................................................................................................................................... 16
Break-even analysis .................................................................................................................... 16
Miscellaneous documents ......................................................................................................... 17
