Assignment 3
Semester 2 2025
Due 2025
, LRM3701
Assignment 3
Semester 2 2025
Due 2025
Daily Maverick retrenchment case
(Source: salabournews.co.za)
Question 1
After reading the article on Daily Maverick’s decision to cut jobs for the first time in its
history, what alternatives would you recommend to address the situation faced by the
company?
Contextual Background
Daily Maverick announced that it would retrench approximately 5% of its permanent
workforce and terminate some freelance and contract roles. This decision stemmed
from financial strain and an urgent need to cut operational costs by nearly 15%. The
move highlights broader structural challenges within the media sector, including
shrinking advertising revenue, intensifying digital competition, and unstable reader
funding.