Assignment 2
Due 26 September 2025
, DPR3702
Assignment 2
Due on 26 September 2025
Public Relations in Industry
Public Relations Practice in Leisure, Arts, and Entertainment Industry
Contents
1. Strategic Planning for the Mapungubwe Festival ........................................................ 2
1.1.1 Research ............................................................................................................ 2
1.1.2 Objectives ........................................................................................................... 2
1.1.3 Programming ...................................................................................................... 4
1.1.4 Evaluation (SWOT Analysis) ............................................................................... 5
2. Public Relations Ethics and Key Trends ...................................................................... 6
2.1 Importance of Ethics in PR .................................................................................... 6
2.2 Key Trends in PR (Forbes, 2024) .......................................................................... 6
3. Self-Reflection ............................................................................................................. 8
3.1 Key Learnings and Skills ....................................................................................... 8
3.2 Challenges Encountered ....................................................................................... 8
References ...................................................................................................................... 9