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Test Bank for Introduction to Business Analytics, 1st Edition by Richardson and Watson, All 1-12 Chapters Covered

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Test Bank for Introduction to Business Analytics, 1st Edition by Richardson and Watson, All 1-12 Chapters Covered

Institution
Introduction To Business Analytics
Course
Introduction To Business Analytics











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Institution
Introduction To Business Analytics
Course
Introduction To Business Analytics

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Uploaded on
September 4, 2025
Number of pages
208
Written in
2025/2026
Type
Exam (elaborations)
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Chapter 01 – Specify the Question: Using Business Analytics to Address Business
b b b b b b b b b b b

Questions
b




Solution Manual for Introduction to Business Analytics,
b b b b b b b




1st Edition
b




By Vernon Richardson and Marcia Watson
b b b b b




Verified Chapter's 1 - 12 | Complete
b b b b b b

, Chapter 01 – Specify the Question: Using Business Analytics to Address Business
b b b b b b b b b b b

Questions
b




TABLE OF CONTENTS b b b




Chapter 1: Specify the Question: Using Business Analytics to Address Business Questions
b b b b b b b b b b b bb




Chapter 2: Obtain the Data: An Introduction to Business Data Sources
b b b b b b b b b b bb




Chapter 3: Analyze the Data: Basic Statistics and Tools Required in Business Analytics
b b b b b b b b b b b b bb




Chapter 4: Analyze the Data: Exploratory Business Analytics (Descriptive Analytics and Diagnostic Analytics)
b b b b b b b b b b b b bb




Chapter 5: Analyze the Data: Confirmatory Business Analytics (Predictive Analytics and Prescriptive Analytics)
b b b b b b b b b b b b b
b




Chapter 6: Report the Results: Using Data Visualization
b b b b b b b bb




Chapter 7: Marketing Analytics
b b b bb




Chapter 8: Accounting Analytics
b b b bb




Chapter 9: Financial Analytics
b b b bb




Chapter 10: Operations Analytics
b b b bb




Chapter 11: Advanced Business Analytics
b b b b bb




Chapter 12: Using the SOAR Analytics Model to Put It All Together: Three Capstone Projects
b b b b b b b b b b b b b b bb

, Chapter 01 – Specify the Question: Using Business Analytics to Address Business
b b b b b b b b b b b

Questions
b




Chapter 1 End-of-Chapter Assignment Solutions b b b b




Multiple Choice Questionsb b




1. (LO 1.1) A coordinated, standardized set of activities conducted by both people and equipment to accomplish
b b b b b b b b b b b b b b b


aspecific business task is called
b b b . b b b


a. business processes b


b. business analysis b


c. business procedure b


d. business value b




2. (LO 1.2) According to the information value chain, data combined with context is
b b b b b b b b b b b b


a. Information.
b. Knowledge.
c. Insight.
d. Value.

3. (LO 1.5) Which phase of the SOAR analytics model addresses the proper way to communicate results to
b b b b b b b b b b b b b b b b


thedecision maker?
b b b


a. Specify the question b b


b. Obtain the data b b


c. Analyze the data b b


d. Report the results b b




4. (LO 1.5) Which phase of the SOAR analytics model involves finding the most appropriate data needed to
b b b b b b b b b b b b b b b b


addressthe business question?
b b b b


a. Specify the question b b


b. Obtain the data b b


c. Analyze the data b b


d. Report the results b b




5. (LO 1.5) Which questions seek information about Tesla’s sales in the next quarter?
b b b b b b b b b b b b


a. What happened? What is happening? b b b b


b. Why did it happen? What are the causes of past results?
b b b b b b b b b b


c. Will it happen in the future? What is the probability something will happen? Can we forecast
b b b b b b b b b b b b b b b


whatwill happen?
b b b


d. What should we do, based on what we expect will happen? How do we optimize our performance
b b b b b b b b b b b b b b b b


basedon potential constraints?
b b b b




6. (LO 1.5) Which questions seek information on the routing of products from Queretaro, Mexico to
b b b b b b b b b b b b b b


Chicago,United States in the last quarter?
b b b b b b b


a. What happened? What is happening? b b b b


b. Why did it happen? What are the causes of past results?
b b b b b b b b b b


c. Will it happen in the future? What is the probability something will happen? Can we forecast what
b b b b b b b b b b b b b b b b


willhappen? b b


d. What should we do, based on what we expect will happen? How do we optimize our performance
b b b b b b b b b b b b b b b b


basedon potential constraints?
b b b b

, Chapter 01 – Specify the Question: Using Business Analytics to Address Business
b b b b b b b b b b b

Questions
b
7. (LO 1.5) Which questions ask why net income is increasing when revenues are decreasing, counter
b b b b b b b b b b b b b b


toexpectations?
b b


a. What happened? What is happening? b b b b


b. Why did it happen? What are the causes of past results?
b b b b b b b b b b


c. Will it happen in the future? What is the probability something will happen? Can we forecast what
b b b b b b b b b b b b b b b b


willhappen? b b


d. What should we do, based on what we expect will happen? How do we optimize our performance
b b b b b b b b b b b b b b b b


basedon potential constraints?
b b b b




8. (LO 1.5) Which questions help managers understand how to organize future shipments based on
b b b b b b b b b b b b b


expecteddemand?
b b


a. What happened? What is happening? b b b b


b. Why did it happen? What are the causes of past results?
b b b b b b b b b b


c. Will it happen in the future? What is the probability something will happen? Can we forecast what
b b b b b b b b b b b b b b b b


willhappen? b b


d. What should we do, based on what we expect will happen? How do we optimize our
b b b b b b b b b b b b b b b


performancebased on potential constraints?
b b b b b




9. (LO 1.5) Which term refers to the combined accuracy, validity, and consistency of data stored and used
b b b b b b b b b b b b b b b b


overtime?
b b


a. Data integrity b


b. Data overload b


c. Data value b


d. Information value b




10. (LO 1.3) A specialist who knows how to work with, manipulate, and statistically test data is a
b b b b b b b b b b b b b b b b


a. decision maker. b


b. data scientist. b


c. data analyst. b


d. decision scientist. b




11. (LO 1.4) Which type of analysts predicts the amount of money that a company will receive from its customers
b b b b b b b b b b b b b b b b b b


tohelp management evaluate future investments based on expected investment performance, such as
b b b b b b b b b b b b b


investments in equipment or employee training?
b b b b b b


a. Marketing analyst b


b. Operations analyst b


c. Financial analyst b


d. Accounting analyst b




12. (LO 1.4) Which type of analyst addresses questions regarding tax and auditing?
b b b b b b b b b b b


a. Marketing analyst b


b. Operations analyst b


c. Financial analyst b


d. Accounting analyst b




13. (LO 1.5) Suppose a company has timely product reviews that are available when needed, but the reviews
b b b b b b b b b b b b b b b b


arebiased. These product reviews are which type of data?
b b b b b b b b b b


a. Reliable
b. Relevant
c. Curated
d. Consistent
© bMcGraw bHill bLLC. bAll brights breserved. bNo breproduction bor bdistribution bwithout bthe bprior bwritten bconsent bof bMcGraw bHill bLLC.



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