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COM3705 Assignment 1 (COMPLETE ANSWERS) Semester 2 2025 - DUE 29 August 2025

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VWhen war reporting emerged as a specialisation from 1885 onwards, the expectations of journalists were quite simple. Journalists were expected to write reports as narratives of adventure without too much political comment or moralising. A century and a half on, the issue of the relationship between journalists, media and war has come to the fore again, but this time the expectations of journalists are far less clear-cut. The role of the media in armed conflicts and war has become even more important, reflecting changes in both media technologies and global audiences. Changes in media technologies include, amongst others, the rise of social media networks, citizen journalism, and user-generated content. Since the end of the Cold War, the world has seen several armed conflicts, ethnic cleansing, and genocides. International media and international journalists, including war correspondence, have been key players in the public communication process about the narration of the war and its understanding by the public. Framing theory is not necessarily a new theory in the media. However, it is only in recent years that it has become paramount in analysing media contents. Framing theory is particularly well-suited for studying propaganda and war coverage. Framing can be qualitative, quantitative and connotative. Moreover, framing can be used for prescriptive, descriptive and comparative analysis (Berenger, 2004:3). The purpose of this assignment is for you to analyse the reporting or coverage of the Tigray conflict in Ethiopia (). Your discussion should be structured accordingly and cover the following topics: 1. Introduction (2½) In your introduction explain the overarching topic of the assignment and how it links to the module as a whole. Provide the background of the Tigray conflict. 2. Read Unit 4 and critically discuss ANY TWO(2) theories describing the international flow of news. (15) 3. Describe what you understand as the inequalities of international information (news) flow patterns and explain what causes these inequalities. (10) 4. Discuss the role of international communication in war and armed conflicts. (5) 5. Critically discuss the so-called CNN effect and whether it is still relevant today. (5) 6. Choose one of the following themes, read the relevant prescribed readings and critically discuss this theme in the context of the media coverage of the Tigray conflict in Ethiopia. You need to discuss (and, if possible, attach) one example of media coverage related to your chosen theme. (50) a. Disinformation, misinformation, and social media * Azoulay, L. 2024. Truth in the Crossfire: The Case of Ethiopia and Fact‐Checking in Authoritarian Contexts. Media & Communication, 12: Article 8785. * Burnham, J. 2022. From the Internet to Ashes: Disinformation and the Tigray War. Nato Association of Canada. Available at: https: * Ogeret, KS, Mutsvairo, B, de Bruijn, M, Schroeder, DT, Badji, SD, Moges, MA. 2024. Hashtags, Hatetags and social media campaigs in Ehtiopia’s Tigray conflict. Information, Communication & Society. * Pabon, FAD. & Shifa, M. 2022. The Interaction of Mass Media and Social Media in Fuelling Ethnic Violence in Ethiopia. Accord. Available at: b. Framing •Geber, T. & Yohannes, M. 2022. Analyzing the Media Framing of Armed Conflict-Induced Food crisis in Tigray, Ethiopia. International Institute for Social Studies. The Hague: IISS. •Livio, O & Cohen-Yechezkely, S. 2019. Copy, Edit, Paste. Journalism Studies, 20(5):696-713, DOI: 10.1080/1461670X.2017.1417054. •Nigatu. BA. 2023. War on paper: A critical discourse analysis of war reporting in Ethiopia. Heliyon. 9(7):e17857. 6. Conclusion (2½) Write the conclusion of your assignment that summarises the key points and key findings. Technical presentation

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COM3705 Assignment 1
(COMPLETE ANSWERS)
Semester 2 2025 - DUE 29
August 2025



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, Assignment: Media Coverage of the Tigray Conflict in Ethiopia


1. Introduction (2½)
The relationship between journalism, war, and international communication has evolved
considerably since war reporting became a specialization in the late 19th century. Initially
framed as adventure narratives with little political analysis, today war reporting is central to
shaping global perceptions of conflict, especially in the age of social media, citizen journalism,
and 24-hour news cycles. This assignment examines how international communication theories
help us understand the global flow of news and the inequalities that arise in its patterns. It
focuses on the Tigray conflict in Ethiopia (2020–2022), a civil war between the Ethiopian
federal government and the Tigray People’s Liberation Front (TPLF), which caused immense
humanitarian crises, mass displacement, and widespread famine conditions. Given Ethiopia’s
geopolitical significance in the Horn of Africa, the Tigray war received considerable global
attention, with international media playing a key role in narrating the conflict and shaping global
responses. The analysis links directly to Unit 4 of this module, which explores international
news flow, communication inequalities, and the impact of war reporting on global audiences.


2. Theories of International Flow of News (15)
Two key theories describe how news flows internationally:
a) The Gatekeeping Theory
Gatekeeping theory explains how information passes through multiple “gates” (editors,
journalists, media organizations, governments) before reaching audiences (Shoemaker & Vos,
2009). In war reporting, gatekeepers decide which conflicts are “newsworthy.” During the
Tigray conflict, major Western outlets such as the BBC, CNN, and Al Jazeera highlighted
atrocities, but often framed them selectively. For instance, atrocities committed by the Ethiopian
army were widely reported, whereas those by the TPLF received less sustained coverage. This
imbalance demonstrates how geopolitical priorities and editorial decisions filter what reaches
global audiences.
b) The World System Theory of News Flow
Rooted in Wallerstein’s world-systems theory, this approach argues that news flows
disproportionately from the Global North to the Global South (Boyd-Barrett, 2012). Core
nations dominate global media, while peripheral nations are primarily covered when in crisis or

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