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COM 275 MSU EXAM 3 LATEST WITH ACTUAL QUESTIONS AND CORRECT VERIFIED ANSWERS ALREADY GRADED A+ 100% GUARANTEED PASS!

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COM 275 MSU EXAM 3 LATEST WITH ACTUAL QUESTIONS AND CORRECT VERIFIED ANSWERS ALREADY GRADED A+ 100% GUARANTEED PASS!

Institution
COM 275 MSU
Course
COM 275 MSU

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COM 275 MSU EXAM 3 LATEST WITH ACTUAL QUESTIONS AND CORRECT VERIFIED
ANSWERS ALREADY GRADED A+ 100% GUARANTEED PASS!






Effects of advertising and entertainment on health - (answer)focuses on tobacco, alcohol, prescription
drugs, and food



Tobacco - (answer)evidence linking media use and negative outcomes is strongest for tobacco



Alcohol - (answer)moderate evidence linking media use and drinking

focuses on start of adolescent drinking and increased consumption / drunk driving



Prescription Drugs - (answer)less evidence linking media use and Rx drugs



Food - (answer)mixed evidence linking media use and food



Campaign - (answer)informs, persuades, or motivates behavior changes

generally for noncommercial benefits



Why campaigns fail - (answer)-Audience selective attention

-Barriers to audiences perceptions

-Unsophisticated audience-targeting techniques

-Unrealistic goals

-Lack of clear criteria for success



Risk learning models - (answer)Message imparts new information about health risks, and behaviors that
minimize those risks

-severity

-vulnerability

-response efficacy

-self efficacy

, COM 275 MSU EXAM 3 LATEST WITH ACTUAL QUESTIONS AND CORRECT VERIFIED
ANSWERS ALREADY GRADED A+ 100% GUARANTEED PASS!






Stereotyping priming models - (answer)Messages prime preexisting stereotypes



media advocacy - (answer)public health agent attempts to focus media on health issues to effect social
or public policy



Edutainment - (answer)health messages embedded in entertainment



Mood Management Theory - (answer)people select programs to relieve discomfort or extend pleasure



Disposition Model - (answer)we enjoy seeing good things happen to people we like and bad things
happening to people we dislike



old view on entertainment - (answer)merriment is considered sinful



new view on entertainment - (answer)entertainment is an effective and acceptable means of relief



Drama - (answer)-develop interesting characters

-include conflict

-provide satisfying resolution



Humor / comedy - (answer)drama containing cues that should not be taken seriously



Sports - (answer)birging and corfing



Arousal jog - (answer)arousal from suspense is liked

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COM 275 MSU
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COM 275 MSU

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