, AIN3701 Assignment 3 (COMPLETE ANSWERS) 2025 - DUE 8
August 2025
Word Document (yourstudentnumber_S.docx)
Question 1 (a)
Insert an Ishikawa (fishbone) diagram to
map the likely causes of the recent
membership decline at FitNation Gym.
At least four root‐cause categories, such
as:
o Service quality
o Pricing/incentives
o Facilities and equipment
o Marketing and communication
o Staffing
Under each category, include at least two
contributing factors based on the meeting
dialogue.
o For example:
Service quality → Poor follow-up
calls, inconsistent class schedule