Mass Media Midterm review QUIZ 2 Fully Solved Graded A+
In many developing countries, technology is not easily accessible because of ______________. -
Answersa lack of cell phones
The changes in our media environment have created greater demand on our media-literacy skills and
our digital media-literacy-skills. The problem of dealing with the enormous amounts of information
available to us via the Internet and different media outlets is known as ________________. -
Answersinformation overload
Understanding media helps individuals comprehend the pervasiveness of information, how media
influence our culture, and how media can ____________. - Answersmanipulate public opinion
One of the lead theorists of semiotics who helped coin the notion of signs was ____________. -
AnswersFerdinand de Saussure
Media literacy is not a goal to reach but _________ whereby one can always improve in order to
become a better media consumer and user. - Answersan ongoing process
Saturday Night Live (SNL) is well-known for its biting parody and satire. In January 2013 a sketch about
the poor service sometimes seen in _________ got SNL in hot water with viewers who found the skit to
be racist and inappropriate. - AnswersStarbucks
Radio and recorded music have their own grammar, one that is based solely on _______. -
Answerssound
Media bias does not only occur in news stories. Entertainment media play an important role in
_____________ and normalizing or demonizing certain types of behavior. - Answerspropagating
stereotypes
Professional journalism has a strong culture of what used to be called "objectivity" but is now referred
to as ____________. The professional duty of journalists is to cover an issue so that all sides are
presented accurately and fairly. - Answersfairness and balance
The critical consumption of mass media messages starts with the understanding of the underlying rules
according to which a medium presents itself. Each medium of mass communication presents its
messages uniquely. These rules can also be described as ______________. - Answersmedia grammar
Nine diversified global media giants dominate the media worldwide. These corporations are
international ___________ and constitute a media oligopoly. - Answersconglomerates
Once you turn yourself into a media producer, you can challenge assumptions about how media are
presented and the messages they send us as a society at large, and add your personal slant. If you were
to take a commercial or music video and reconstruct it in order to assess your expectations, you would
be able to present it ______________. - Answersfrom an alternative perspective
In many developing countries, technology is not easily accessible because of ______________. -
Answersa lack of cell phones
The changes in our media environment have created greater demand on our media-literacy skills and
our digital media-literacy-skills. The problem of dealing with the enormous amounts of information
available to us via the Internet and different media outlets is known as ________________. -
Answersinformation overload
Understanding media helps individuals comprehend the pervasiveness of information, how media
influence our culture, and how media can ____________. - Answersmanipulate public opinion
One of the lead theorists of semiotics who helped coin the notion of signs was ____________. -
AnswersFerdinand de Saussure
Media literacy is not a goal to reach but _________ whereby one can always improve in order to
become a better media consumer and user. - Answersan ongoing process
Saturday Night Live (SNL) is well-known for its biting parody and satire. In January 2013 a sketch about
the poor service sometimes seen in _________ got SNL in hot water with viewers who found the skit to
be racist and inappropriate. - AnswersStarbucks
Radio and recorded music have their own grammar, one that is based solely on _______. -
Answerssound
Media bias does not only occur in news stories. Entertainment media play an important role in
_____________ and normalizing or demonizing certain types of behavior. - Answerspropagating
stereotypes
Professional journalism has a strong culture of what used to be called "objectivity" but is now referred
to as ____________. The professional duty of journalists is to cover an issue so that all sides are
presented accurately and fairly. - Answersfairness and balance
The critical consumption of mass media messages starts with the understanding of the underlying rules
according to which a medium presents itself. Each medium of mass communication presents its
messages uniquely. These rules can also be described as ______________. - Answersmedia grammar
Nine diversified global media giants dominate the media worldwide. These corporations are
international ___________ and constitute a media oligopoly. - Answersconglomerates
Once you turn yourself into a media producer, you can challenge assumptions about how media are
presented and the messages they send us as a society at large, and add your personal slant. If you were
to take a commercial or music video and reconstruct it in order to assess your expectations, you would
be able to present it ______________. - Answersfrom an alternative perspective
