ASSIGNMENT 7 GIA DIAMOND ESSENTIALS KEY TERMS &
INFO WITH CORRECT ANSWERS
Benefit - CORRECT ANSWER -value feature holds for a customer
Close ended question - CORRECT ANSWER -a question that only requires a yes or no answer
Closing Ratio - CORRECT ANSWER -number of successful sales compared to the umber of total
sales attempts
Feature - CORRECT ANSWER -characteristic or part of a piece of jewelry
Objection - CORRECT ANSWER -temperary obstacle raised by the customer that delays or stops
the sale
Open ended question - CORRECT ANSWER -a question that requires more then a yes or no
Tag - CORRECT ANSWER -restatement of benefit posed as a question designed to elicit
agreement
product knowledge - CORRECT ANSWER -helps you explain the differences in value to a jewelry
customer
sales presentation - CORRECT ANSWER -to successfully sell jewelry you must have an organized
..
just looking - CORRECT ANSWER -doesnt stop a sales presentation
INFO WITH CORRECT ANSWERS
Benefit - CORRECT ANSWER -value feature holds for a customer
Close ended question - CORRECT ANSWER -a question that only requires a yes or no answer
Closing Ratio - CORRECT ANSWER -number of successful sales compared to the umber of total
sales attempts
Feature - CORRECT ANSWER -characteristic or part of a piece of jewelry
Objection - CORRECT ANSWER -temperary obstacle raised by the customer that delays or stops
the sale
Open ended question - CORRECT ANSWER -a question that requires more then a yes or no
Tag - CORRECT ANSWER -restatement of benefit posed as a question designed to elicit
agreement
product knowledge - CORRECT ANSWER -helps you explain the differences in value to a jewelry
customer
sales presentation - CORRECT ANSWER -to successfully sell jewelry you must have an organized
..
just looking - CORRECT ANSWER -doesnt stop a sales presentation