Name: Score:
36 Multiple choice questions
Term 1 of 36
Some charitable organizations do fundraising by sending out letters in the mail to possible
donors soliciting support. A few years ago, the Leukemia & Lymphoma Society did a mailing in
which they included a nickel along with their solicitation letter. They also sent some solicitation
letters without coins. Compared to the letters they sent without the nickel, the envelopes with
nickels earned 75% more than the no-coin solicitations. What would Cialdini call the technique the
fundraisers were using?
reciprocity
groupthink
complementarity
selection
Term 2 of 36
According to social judgment theory, if a persuader takes a position too far away from a target's
anchor point, especially if the target has high ego-involvement, which of the following is likely to
happen?
the target will seek more information to understand the persuader's view.
the target will move even further away from the persuader's position.
the target will immediately agree with the persuader's position.
the target will become indifferent to the persuader's arguments.
https://quizlet.com/1037242665/test?answerTermSides=6&promptTermSides=6&questionCount=36&questionTypes=4&showImages=true 1/14
, 5/15/25, 11:44 AM comms 200 | Quizlet
Term 3 of 36
At Rob Inc, if an employee spends more than five minutes on a social media website (which are
considered sites that aren't relevant to Roob Inc employees' work) on the company computer,
they will see a pop-up reminder and hear an alarm on the computer alerting them that they
should get back to work.
Starlee will likely follow the peripheral route of processing.
refutational pre-emption
Organizational communication scholars would call this monitoring:
the systems metaphor emphasizes organizations' openness to change
Term 4 of 36
According to the elaboration likelihood model (ELM), which of the following is true?
organizational assumptions are hidden and harder to articulate
Our brains filter persuasive messages into different routes depending on factors such as
our
investment in the topic and our ability to elaborate.
A unified way of viewing the world that emerges from multiple fantasy chains
Revising the product packaging after 40 years in order to update the company's branding.
Term 5 of 36
Lucentlight is an organization that had decided to borrow money in order to invest in automation
to speed their processes. But then the federal government announced that interest rates would
be raised, forcing Lucentlight to reconsider its plans.
triangulation
controllability
independence
interdependence
https://quizlet.com/1037242665/test?answerTermSides=6&promptTermSides=6&questionCount=36&questionTypes=4&showImages=true 2/14