questions and solutions
Why does product evolution occur? - answers> Continuous improvement
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> Market pull
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> Technology push
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> Social/cultural needs
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> Political/environmental needs
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What is market pull? - answers> Designing to satisfy the needs and wants of customers - costumer demand
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> Changing fashions and social attitudes affect what people want and it isn't always the same
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Give an example of market pull - answersA car is designed to get you from A to B but they have become a status
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symbol and luxury extras such as seat-back TV screens are added
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What is technology push? - answers> Research and development leads to new technologies, materials and
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manufacturing techniques
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> New technology can make a product cheaper, perform its function better or be nicer-looking
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Give an example of technology push - answersComputers started as a hude 'adding machines' but now
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microchips allow for small, fast and powerful machienes
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What is continuous improvement? - answers> Manufactures want to make more money, increase profit
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> They improve the design do they can be made more easily 'continuous improvement'
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> They make them as good as possible to make money, be competitive and meet standards of product quality
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What alternative reasons can a product evolve for? - answers> Social or cultural needs (For example, wind-up
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radios for Africans so they could listen to educational broadcasts about health concerns)
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> Political or environmental needs (For example, the need for environmentally friendly products such as hybrid
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engine cars that are more efficient)
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Name the features of the Arts and Crafts movement - answers> Founded by William Morris
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> Bases on patterns found in nature
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> Upright and angular
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> Made by made and skilled craftsmen
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Name the features of the Art Nouveau movement - answers> Designers include Louis C.Tiffany
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> Flowing and curvy designs
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> They use floral or insect motifs
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Name the features of the Art Deco movement - answers> Inspired by African and Egyptian art
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> Bold colours, zigzag and stepped shapes, bold sweeping curves and the sunset motif
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> Example is the Chrysler building in New York
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,Name the features of the Bauhaus movement - answers> Movement from Germany
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> Has the motto 'form follows function'
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> Function is most important and appearance is second
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> It is futuristic, simplistic and used mass production methods
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> Uses chrome tubing and black leather
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Name the features of the De Stijl movement - answers> Dutch modernist movemnt
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> Basic - uses simple shapes, horizontal and vertical lines
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> The three primary colous only
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> Well known example is Gerrit Rietveld's Red and Blue chair
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Name the features of the postmodernism movement - answers> Rejected 'form follows function'
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> Put style as the focus point of design
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> Memphis used bright, contrasting colours and different materials
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> Some styles contain kitsch and minimalism
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What are human factors? - answersAddressing different needs and values of target groups
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> Disabled users
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> Cultural and religious values
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> Age groups
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> Ergonomics
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> Anthropometrics
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Explain how products can be changed for disabled users - answers> Some packaging has Braille for blind users
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> Buttons can be made bigger and brighter so they are easier to press and find
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> Products such as smoke alarms can have visible signals as well as audio ones so deaf people are alerted to fires
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> Instructions can be given in picture or diagram form so people with difficulty reading text can use the product
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> Wheelchair access must be designed into busses, trains and working stations (like atms)
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Explain how products can be changed to suit cultural and religious values - answers> You can cater for their
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dietary needs
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> Create products to suit a particular custom or celebration - like Diwali uses lights
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> Cultures can use things differently, the Japanese custom is to eat at a low table on the floor
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> Clothing styles can vary, it could be inappropriate to wear revealing clothing
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> Colours can have different meaning - Chinese brides wear red for example
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Explain how products can be changed with respect to age groups - answers> Small children or the elderly may not
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be able to manipulate small parts such as tricky fastenings or open packaging
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> Elderly and infirm people may have trouble holding and using products so you could make easy grip handles
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What are ergonomics? - answersHow easy and comfortable a product is to use, efficiency in use
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Why are ergonomics important? - answers> To fit the size and proportions of the user
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> It improves safety, comfort and efficiency
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> Long-term damage to health can be caused by badly-designed products
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Give an example of ergonomic design - answersA chair seat must be the right height off the ground and support
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the persons back in the right places
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, What are anthropometrics? - answersThe study of human body measurements used to make products of the right
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size and shape
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How are anthropometrics used in design? - answers> Designers use them to cater for 90% of their target market
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> They use percentiles between the 5th and 95th in their design so it is suitable for most users
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> If you lie outside of the 90% you need to have products custom-made
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Give an example of the use of anthropometric data - answers> Tennis racket handles width needs to fit the size of
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the average hand
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> Football t-shirts should be made for the average torso, arm and neck sizes
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What is a design brief and what does it include? - answersA statement of what a product should do, a starting point
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> What kind of product is needed and why
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> How the product will be used
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> Functions and properties it should have
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> Who the product is for (target market)
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What is the point in carrying out research? - answers> To find if your product is needed/wanted
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> To find what people like/dislike about the design
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> To be inspired by existing designs
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> To find out what materials, components and techniques would be suitable for your design
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> To know manufacturing and selling costs
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What is market research? - answersTo find peoples likes/dislikes and understand the needs/wants of your target
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market
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What is product analysis? - answers> Examining an existing product by disassembling it
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> Finding out how it was made and works
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> See the good and bad features
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> Know the size and weight of the product
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> Know how it tastes, feels, looks or smells (sensory analysis)
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How do you draw conclusions from research? - answers> Summarise your findings
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> Explain how that is applied to your design
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What is design specification? - answersIt gives certain conditions the product must meet - often known as design
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criteria and take account of research findings
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What does design specification involve? - answersACCESS FM
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> Aesthetics
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> Customer
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> Cost
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> Environment
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> Size
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> Sustainanility
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> Function
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> Materials
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What are the three main design methods? - answers> Systems approach
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