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MNG3701 Assignment 2 (Answers) Semester 1 (2 in 1) - DUE 14 April 2025

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MNG3701 Assignment 2 (Answers) Semester 1 (2 in 1) - DUE 14 April 2025

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MNG3701
ASSIGNMENT 2 (SEMESTER 1)..

DUE DATE: 14 March
APRIL 2025..




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TABLE OF CONTENTS Page

INTRODUCTION………………………………………………………………………………………………………….. 3

QUESTION 1: FOUR-CORNER ANALYSIS OF A COMPETITOR…………………………………………. 3
1.1 Explanation of the Four-Corner Analysis………………………………………….……………………. 3
1.2 Identification of a Major Competitor…………………………………………………..………………… 4
1.3 Four-Corner Analysis of FNB…………………………………………………………………………………. 4

QUESTION 2: BUSINESS-LEVEL STRATEGY – COST LEADERSHIP……………………………………. 5
2.1 Definition of Cost Leadership Strategy………………………………………………………………….. 5
2.2 Practical Application at Standard Bank…………………………………………………………………. 6
2.3 Evaluation of Cost Leadership Strategy…………………………………………………………………. 6

QUESTION 3: COMPETITIVE FORCES AND SWOT ANALYSIS……………………………………….… 8
3.1 Porter’s Five Forces Analysis…………………………………………………………………………………. 8
3.2 SWOT Analysis of Standard Bank…………………………………………………….……………………. 8

QUESTION 4: MACRO-ENVIRONMENT ANALYSIS USING THE PESTLE MODEL………………. 9

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