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Unit 7 BTEC level 3 Business Questions with Complete Solutions

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Unit 7 BTEC level 3 Business Questions with Complete Solutions Boston matrix This model is used to aid the decisions making process by helping predict where a business should invest in the future. The matrix helps with analysis concerned with market trends and considering the opportunities for increasing market share. Boston matrix - cash cow A product that has high market share but in a low growth market. They are successful, established products that won't require much investment

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Unit 7 BTEC level 3 Business Questions with
Complete Solutions

Boston matrix This model is used to aid the decisions making process by helping predict

where a business should invest in the future.


The matrix helps with analysis concerned with market trends and considering the opportunities

for increasing market share.




Boston matrix - cash cow A product that has high market share but in a low growth

market. They are successful, established products that won't require much investment




Boston matrix - stars HIGH market share


HIGH market growth


needs investment to be profitable




Boston matrix - question marks low market share, high market growth, little to no profit

but could become a star or cash cows as they are in a growth market

,Boston matrix - dogs LOW market share


LOW market growth


little or no profit




frequency distribution The number of times a set of values occur and the spread of

occurrences over a range of situations




Measures of dispersion This is the term given to the spread of the dataset and there are

statistical methods for finding this out




standard deviation Means the amount that the values vary beyond the norm.




Quartiles Put the data in order of size, then divide the values into four equal parts




Percentiles Percentile scores range from the 1st through 99th percentile, indicating the

percentage of scores in the comparison group which are lower than the test taker's score

, Correlation coefficient a statistical index of the relationship between two things (from -1

to +1)




Economic trends Electronic data on economic trends are available from numerous sites

such as the office for national statistics




Market trends Identify the movement of the investment market over time. These trends

use financial data to forecast the direction for future investment by basing their predictions on

past performance and where to place investments.




Social trends The data collected is analysed by the ONS which provides info about the

demographic of the UK population which is them compared with that of European countries

and globally




7P'S Product, price, promotion, place, people, process and physical environment




Health and safety 1974 - Safely dispose of chemicals


- Using ear defenders around loud noise

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