Certified AI Associate Exam Questions &
Answers 100% Solved
What is a possible outcome of poor data quality?
A. AI models maintain accuracy but have slower response times.
B. AI predictions become more focused and less robust.
C. Biases in data can be inadvertently learned and amplified by AI systems. ✔️✔️C. Biases in data
can be inadvertently learned and amplified by AI systems.
A Salesforce administrator creates a new field to capture an order's destination country.
Which field type should they use to ensure data quality?
A. Text
B. Number
C. Picklist ✔️✔️C. Picklist
What is an implication of user consent in regard to AI data privacy?
A. AI ensures complete data privacy by automatically obtaining user consent.
B. AI operates independently of user privacy and consent.
C. AI infringes on privacy when user consent is not obtained. ✔️✔️C. AI infringes on privacy when
user consent is not obtained.
Cloud Kicks wants to optimize its business operations by incorporating AI into its CRM.
What should the company do first to prepare its data for use with AI?
A. Determine data availability.
B. Determine data outcomes.
,C. Remove biased data. ✔️✔️A. Determine data availability.
Cloud Kicks implements a new product recommendation feature for its shoppers that
recommends shoes of a given color to display to customers
based on the color of the products from their purchase history.
Which type of bias is most likely to be encountered in this scenario?
A. Survivorship
B. Societal
C. Confirmation ✔️✔️C. Confirmation
What is a key characteristic of machine learning in the context of AI capabilities?
A. Uses algorithms to learn from data and make decisions
B. Relies on preprogrammed rules to make decisions
C. Can perfectly mimic human intelligence and decision-making ✔️✔️A. Uses algorithms to learn
from data and make decisions
How is natural language processing (NLP) used in the context of AI capabilities?
A. To understand and generate human language
B. To interpret and understand programming language
C. To cleanse and prepare data for AI implementations ✔️✔️A. To understand and generate
human language
What are the three commonly used examples of AI in CRM?
A. Predictive scoring, forecasting, recommendations
B. Einstein Bots, face recognition, recommendations
, C. Predictive scoring, reporting, image classification ✔️✔️A. Predictive scoring, forecasting,
recommendations
Cloud Kicks is testing a new AI model.
Which approach aligns with Salesforce's Trusted AI Principle of Inclusivity?
A. Rely on a development team with uniform backgrounds to assess the potential societal
implications of the model.
B. Test with diverse and representative datasets appropriate for how the model will be used.
C. Test only with data from a specific region or demographic to limit the risk of data leaks.
✔️✔️B. Test with diverse and representative datasets appropriate for how the model will be
used.
Cloud Kicks relies on data analysis to optimize its product recommendations; however, CK
encounters a recurring issue of incomplete customer
records, with missing contact information and incomplete purchase histories.
How will this incomplete data quality impact the company's operations?
A. The diversity of product recommendations is improved.
B. The response time for product recommendations is stalled.
C. The accuracy of product recommendations is hindered. ✔️✔️C. The accuracy of product
recommendations is hindered.
Which type of bias imposes a system's values on others?
A. Association
B. Automation
C. Societal ✔️✔️C. Societal
Answers 100% Solved
What is a possible outcome of poor data quality?
A. AI models maintain accuracy but have slower response times.
B. AI predictions become more focused and less robust.
C. Biases in data can be inadvertently learned and amplified by AI systems. ✔️✔️C. Biases in data
can be inadvertently learned and amplified by AI systems.
A Salesforce administrator creates a new field to capture an order's destination country.
Which field type should they use to ensure data quality?
A. Text
B. Number
C. Picklist ✔️✔️C. Picklist
What is an implication of user consent in regard to AI data privacy?
A. AI ensures complete data privacy by automatically obtaining user consent.
B. AI operates independently of user privacy and consent.
C. AI infringes on privacy when user consent is not obtained. ✔️✔️C. AI infringes on privacy when
user consent is not obtained.
Cloud Kicks wants to optimize its business operations by incorporating AI into its CRM.
What should the company do first to prepare its data for use with AI?
A. Determine data availability.
B. Determine data outcomes.
,C. Remove biased data. ✔️✔️A. Determine data availability.
Cloud Kicks implements a new product recommendation feature for its shoppers that
recommends shoes of a given color to display to customers
based on the color of the products from their purchase history.
Which type of bias is most likely to be encountered in this scenario?
A. Survivorship
B. Societal
C. Confirmation ✔️✔️C. Confirmation
What is a key characteristic of machine learning in the context of AI capabilities?
A. Uses algorithms to learn from data and make decisions
B. Relies on preprogrammed rules to make decisions
C. Can perfectly mimic human intelligence and decision-making ✔️✔️A. Uses algorithms to learn
from data and make decisions
How is natural language processing (NLP) used in the context of AI capabilities?
A. To understand and generate human language
B. To interpret and understand programming language
C. To cleanse and prepare data for AI implementations ✔️✔️A. To understand and generate
human language
What are the three commonly used examples of AI in CRM?
A. Predictive scoring, forecasting, recommendations
B. Einstein Bots, face recognition, recommendations
, C. Predictive scoring, reporting, image classification ✔️✔️A. Predictive scoring, forecasting,
recommendations
Cloud Kicks is testing a new AI model.
Which approach aligns with Salesforce's Trusted AI Principle of Inclusivity?
A. Rely on a development team with uniform backgrounds to assess the potential societal
implications of the model.
B. Test with diverse and representative datasets appropriate for how the model will be used.
C. Test only with data from a specific region or demographic to limit the risk of data leaks.
✔️✔️B. Test with diverse and representative datasets appropriate for how the model will be
used.
Cloud Kicks relies on data analysis to optimize its product recommendations; however, CK
encounters a recurring issue of incomplete customer
records, with missing contact information and incomplete purchase histories.
How will this incomplete data quality impact the company's operations?
A. The diversity of product recommendations is improved.
B. The response time for product recommendations is stalled.
C. The accuracy of product recommendations is hindered. ✔️✔️C. The accuracy of product
recommendations is hindered.
Which type of bias imposes a system's values on others?
A. Association
B. Automation
C. Societal ✔️✔️C. Societal
