WGU C201 BUSINESS ACUMEN OBJECTIVE ASSESSMENT 2 LATEST
VERSIONS (VERSION A AND B) NEWEST 2024 ACTUAL EXAM TEST
BANK COMPLETE 400 QUESTIONS AND CORRECT DETAILED ANSWERS
(VERIFIED ANSWERS) |ALREADY GRADED A+
Which two key elements does an effective organization include? -
ANSWERHuman Interaction & Structure
Why does a line organization structure function most effectively in a crisis
situation? - ANSWERIt establishes a direct flow of authority
A company might divide itself into smaller groups that best match the types of
customers it serves. What is this an example of? - ANSWERDepartmentalization
Which primary driver does management use for an organization's structure? -
ANSWERAchievement of company goals
Which step in the organizing process results in management grouping work
activities into units within the organization? - ANSWERDepartmentalization
A high-tech startup company is launching a marketing campaign for its new social
media portal by highlighting how the portal exceeds the connectivity and
collaboration capabilities of all other social media sites.
Which type of competitive advantage is this company leveraging? -
ANSWERproduct
Which marketing strategy is devoted to maintaining continuous bottom line prices
rather than relying on short-term price-cutting tactics such as cents-off coupons,
rebates, and special sales? - ANSWEREveryday Low Pricing
When would a pull promotional strategy enhance a competitive advantage to
,market a product better than a push strategy? - ANSWERWhen demand for the
product is driven by the end user
Which marketing tool is often used to build effective relationship marketing
campaigns? - ANSWERAffinity Programs
Which element of the promotional mix has the advantage of messaging that can be
tailored for each customer but the disadvantage of a high cost per contact? -
ANSWERPersonal Selling
What three factors should be addressed in a successful marketing plan? -
ANSWERTarget Market, Sales Revenue Goals and Plan Implementation Timeline
Which three characteristics are measured in demographic segmentation? -
ANSWERRace & Ethnicity, Income and Household Size
In which three ways does business-buying behavior differ from consumer-buying
behavior? - ANSWERA group or committee often makes decisions
Purchasers often invite selected providers to bid on a purchase
Buyers face organizational influences that affect their own preferences
Which three factors suggest a product should be marketed as a specialty product? -
ANSWERPriced high
Purchased infrequently
Available from a small number of retail outlets
With which two types of products does a marketing strategy rely on advertising
more than personal selling? - ANSWERAccessories to primary products
Consumable supplies
After years of marketing a body lotion, a cosmetics company begins promoting the
,lotion as an insect repellent as well.In which three product life cycle extension
strategies did this company engage? - ANSWERAdding new users, finding new
uses for the product, increasing frequency of use.
What are three qualities of strong brand equity? - ANSWERAwareness, Loyalty
and favorable images
A customer intends to purchase her favorite cereal. It is out of stock, so she
purchases an alternative brand of cereal instead.Which stage of brand loyalty is this
customer in? - ANSWERbrand preference
Which manufacturer distribution model is enhanced by the shipping and tracking
capabilities of a global package delivery service? - ANSWERDirect
Which three tasks are key responsibilities of operations managers? -
ANSWERPlanning the overall production process
Determining the best layout for the firm's facilities
Implementing the production plan
Which two characteristics does a Just-In-Time (JIT) System have? -
ANSWERProduction using JIT reduces a firm's inventory costs.
A JIT system seeks to eliminate anything that does not add value in operations
activities.
Which aspect of operations management do the ISO 9000 standards address? -
ANSWEREstablishment of effective quality systems
Which manufacturing model uses technology to produce small runs of customized
products cost effectively? - ANSWERFlexible
Which two of the following distribution channels would take title of the products
they handle? - ANSWERLimited-function merchant wholesaler
, Full-function merchant wholesaler
Which economic graph is used by organizations to regulate production by
predicting the amount of product buyers will purchase at different prices? -
ANSWERDemand Curve
Which two factors drive demand in a microeconomic system? - ANSWERPrice of
substitute goods
Customer preference
How does a sudden shortage of a commodity product affect the immediate demand
for the product at its current price? - ANSWERDemand increases
Which two impacts result from a nation's increase in productivity? -
ANSWEREconomy expands
Personal wealth increases
For which two purposes will the U.S. Federal Reserve System follow an
expansionary monetary policy? - ANSWERTo encourage bankers to make loans
To cut the cost of borrowing
Which two economic impacts should a manager anticipate when the U.S.
government reduces the number of Treasury bills, Treasury Notes, and Treasury
bonds it sells? - ANSWERA rise of interest rates on these securities
An increase in overall cost of debt to private borrowers
What is one role of a financial manager? - ANSWERAnalyzing major investment
decisions
Which two activities are finance activities rather than accounting activities? -
ANSWERMaking capital market investments
VERSIONS (VERSION A AND B) NEWEST 2024 ACTUAL EXAM TEST
BANK COMPLETE 400 QUESTIONS AND CORRECT DETAILED ANSWERS
(VERIFIED ANSWERS) |ALREADY GRADED A+
Which two key elements does an effective organization include? -
ANSWERHuman Interaction & Structure
Why does a line organization structure function most effectively in a crisis
situation? - ANSWERIt establishes a direct flow of authority
A company might divide itself into smaller groups that best match the types of
customers it serves. What is this an example of? - ANSWERDepartmentalization
Which primary driver does management use for an organization's structure? -
ANSWERAchievement of company goals
Which step in the organizing process results in management grouping work
activities into units within the organization? - ANSWERDepartmentalization
A high-tech startup company is launching a marketing campaign for its new social
media portal by highlighting how the portal exceeds the connectivity and
collaboration capabilities of all other social media sites.
Which type of competitive advantage is this company leveraging? -
ANSWERproduct
Which marketing strategy is devoted to maintaining continuous bottom line prices
rather than relying on short-term price-cutting tactics such as cents-off coupons,
rebates, and special sales? - ANSWEREveryday Low Pricing
When would a pull promotional strategy enhance a competitive advantage to
,market a product better than a push strategy? - ANSWERWhen demand for the
product is driven by the end user
Which marketing tool is often used to build effective relationship marketing
campaigns? - ANSWERAffinity Programs
Which element of the promotional mix has the advantage of messaging that can be
tailored for each customer but the disadvantage of a high cost per contact? -
ANSWERPersonal Selling
What three factors should be addressed in a successful marketing plan? -
ANSWERTarget Market, Sales Revenue Goals and Plan Implementation Timeline
Which three characteristics are measured in demographic segmentation? -
ANSWERRace & Ethnicity, Income and Household Size
In which three ways does business-buying behavior differ from consumer-buying
behavior? - ANSWERA group or committee often makes decisions
Purchasers often invite selected providers to bid on a purchase
Buyers face organizational influences that affect their own preferences
Which three factors suggest a product should be marketed as a specialty product? -
ANSWERPriced high
Purchased infrequently
Available from a small number of retail outlets
With which two types of products does a marketing strategy rely on advertising
more than personal selling? - ANSWERAccessories to primary products
Consumable supplies
After years of marketing a body lotion, a cosmetics company begins promoting the
,lotion as an insect repellent as well.In which three product life cycle extension
strategies did this company engage? - ANSWERAdding new users, finding new
uses for the product, increasing frequency of use.
What are three qualities of strong brand equity? - ANSWERAwareness, Loyalty
and favorable images
A customer intends to purchase her favorite cereal. It is out of stock, so she
purchases an alternative brand of cereal instead.Which stage of brand loyalty is this
customer in? - ANSWERbrand preference
Which manufacturer distribution model is enhanced by the shipping and tracking
capabilities of a global package delivery service? - ANSWERDirect
Which three tasks are key responsibilities of operations managers? -
ANSWERPlanning the overall production process
Determining the best layout for the firm's facilities
Implementing the production plan
Which two characteristics does a Just-In-Time (JIT) System have? -
ANSWERProduction using JIT reduces a firm's inventory costs.
A JIT system seeks to eliminate anything that does not add value in operations
activities.
Which aspect of operations management do the ISO 9000 standards address? -
ANSWEREstablishment of effective quality systems
Which manufacturing model uses technology to produce small runs of customized
products cost effectively? - ANSWERFlexible
Which two of the following distribution channels would take title of the products
they handle? - ANSWERLimited-function merchant wholesaler
, Full-function merchant wholesaler
Which economic graph is used by organizations to regulate production by
predicting the amount of product buyers will purchase at different prices? -
ANSWERDemand Curve
Which two factors drive demand in a microeconomic system? - ANSWERPrice of
substitute goods
Customer preference
How does a sudden shortage of a commodity product affect the immediate demand
for the product at its current price? - ANSWERDemand increases
Which two impacts result from a nation's increase in productivity? -
ANSWEREconomy expands
Personal wealth increases
For which two purposes will the U.S. Federal Reserve System follow an
expansionary monetary policy? - ANSWERTo encourage bankers to make loans
To cut the cost of borrowing
Which two economic impacts should a manager anticipate when the U.S.
government reduces the number of Treasury bills, Treasury Notes, and Treasury
bonds it sells? - ANSWERA rise of interest rates on these securities
An increase in overall cost of debt to private borrowers
What is one role of a financial manager? - ANSWERAnalyzing major investment
decisions
Which two activities are finance activities rather than accounting activities? -
ANSWERMaking capital market investments
