CERTIFICATION QUESTIONS &
ANSWERS(GRADED A+)
what are the two reasons why its important to share your hootsuite analytics data with
other members of your team - ANSWER 1. to guide your team's social media tactics to
do more of what's working
2. to demonstrate the ROI of your social media efforts to more social leadership in your
company
one benefit to using the post performance area within hootsuite analytics is that you can
sort posts by - ANSWER shares, engagement rate, reach, comments
unlike a twitter geo-search, which is based on a specific geo code, Instagram's location
search uses - ANSWER a list of approved, global locations
which of the options below best describe the action being undertaken in the visual -
ANSWER creating a stream to search a network for specific terms
when using the hootsuite dashboard to post images to your personal Instagram
account, there is a step that must be completed within the Instagram app itself- which is
it? - ANSWER publishing the image to your Instagram account
which of the following is not a metric type generate by the overview metrics module in
hootsuite analytics - ANSWER share of voice
when using a RSS feed within hootsuite, you can limit that amount of content being
automatically pushed out to your followers by - ANSWER setting the frequency the
hootsuite checks for new content to once a day, rather than once an hour
sometimes exchanges within a comment thread can be very long and hard to keep track
of. if a particular thread is too important to miss, hootsuite lets you quickly create a
dedicated ___ for that conversation to stay on top of the action - ANSWER comment
stream
which of the following is not a benefit of using hootsuite analytics - ANSWER highly
accurate estimates of the monetary value of each like, retweet, share, and new follower
what are the two best practices for discovering whether a message you've scheduled
with hootsuite has failed to send - ANSWER enable email notifications for failed
messages under "preferences", review the " past scheduled" calendar view in publisher
for entries colored red
, when using the hootsuite planner feature, the fastest way to compose a new message
is to - ANSWER click on a time slot and choose new post/new pin
in the composer, there are 3 ways you can attach an image, which of the following is not
an option for attaching an image - ANSWER insert an image from an instream tweet
hootsuit'es mobile app lets you see all the posts you've scheduled and adjust publishing
times to fine tune how your targeting your audience. you can access this functionality in
the ___ area of the app - ANSWER planner
to find and engage in twitter conversations happening in specific geographical areas
that are relevant to your company, you should use: - ANSWER geo-search streams
which hootsuite feature would you use to draft and schedule a message with two
images to LinkedIn, twitter, and facebook - ANSWER composer
if you're looking for a quick, high-level overview of common metrics such as audience
growth, website traffic and total posts, you should look at - ANSWER the overview
feature in hootsuite analytics
which of the following is not an action you can take in the picture area of the hootsuite
dashboard - ANSWER publish an outgoing message with photos
enabling notifications for your Instagram account(s) in your hootsuite mobile app allows
hootsuite to send ____ that notify you when scheduled Instagram posts are ready to be
published - ANSWER push notifications
where in the dashboard would you primarily view and engage with your audience and
the social media content published by others - ANSWER tabs and streams
which of the following is a reason why you would want to add a moderate stream for
youtube in your hootsuite dashboard - ANSWER to vet incoming comments on your
channel or specific videos by approving or deleting them
you can publish single-image Instagram posts directly from the hootsuite dashboard if
you have set-up your Instagram account as a - ANSWER business account
to manage comments and replies for all of your youtube channel's videos )in hootsuite),
simply add a ____ stream - ANSWER published comments
____ are created within ___ , similar to how you create individual files within a broader
file folder - ANSWER streams; tabs