SPMA 3P95 Lesson 2 questions well answered graded A+ passed

SPMA 3P95 Lesson 2 questions well
answered graded A+ passed


what is sport marketing - correct answer ✔✔all activities designed to meet the
needs and wants of sport consumers through the exchange process


Hyatt example of sport marketing - correct answer ✔✔come into Canada, you
need a bank, so you get TD to try to get those comfy seats at Jays games


Futrell: what is selling - correct answer ✔✔personal communication of info to
persuade a prospective customer to buy something to satisfy their needs


Enis: what is selling - correct answer ✔✔personal interaction for the purpose of
exchange to mutual advantage


marketing deals with ____ vs sales deals with ___ - correct answer ✔✔all
activities in the exchange process to satisfy wants in needs vs the personal
interaction needed to make the transaction


three components under marking - correct answer ✔✔marketing segmentation
and mix, figure out a big picture strat to reach specific market


all planning and research and strategizing means nothing if... - correct answer
✔✔it doesn't lead to sales