BRAZE PRACTITIONER – LEVEL 1
EXAM QUESTIONS WITH
VERIFIED ANSWERS
Billable unit of use of the Braze Services measured by a session start, session
end, custom event or purchase, as well as any attribute set on an End User
profile.
Data Point
https://www.braze.com/docs/user_guide/onboarding_with_braze/data_points#da
ta-points
Which of the following are data / events not counted by Braze as data points:
1 - Push tokens and Device Information
2 - Campaign engagement tracking events (email opens, push notifications
clicks)
3 - CSV Uploads
4 - All of the above
4 - Data and events collected by default by the Braze Services including, for
example, push tokens, device information, and all campaign engagement
tracking events, such as email opens and push notification clicks, are not
counted as Data Points.
CSV uploads of historical data will also not consume Braze data points
https://www.braze.com/docs/user_guide/onboarding_with_braze/data_points/#n
on-billable-data-points-out-of-the-box
Which type of Custom attribute are good for storing lists of information about
your users ? For example: a streaming service storing the last 100 pieces of
content a user watched
,Array attributes are good for storing related lists of information about your
users. They are ordered collection of items stored within a single custom
attribute.
https://www.braze.com/docs/user_guide/data_and_analytics/custom_data/custo
m_attributes/#arrays
Which type of Braze attributes are best for storing attributes about your users, or
information about low-value actions within your application ?
Custom attributes in Braze are intended as a collection of your users' unique
traits.
https://www.braze.com/docs/user_guide/data_and_analytics/custom_data/custo
m_attributes#custom-attributes
True or False : Array type Custom attributes cost only one data point to update,
regardless of the number of API calls
False : Updating an existing array consumes one data point for each property
added.
https://www.braze.com/docs/user_guide/data_and_analytics/custom_data/custo
m_attributes/array_of_objects/#data-points
Which of the following is incorrect ?
You can use the Braze API to:
A) Migrate data from other sources, such as your own servers
B) Perform one-off and ongoing data collection
C) Transfer historical data, purchase information, and user profile updates into
Braze
D) Track a user's actions in your app
E) Export user data from Braze
D) Tracking a user's actions in your app is something you would need the Braze
SDK for
https://www.braze.com/docs/api/basics/
Match the 3 kinds of SDK integrations to their definition:
A) Personalized integration
B) Automatically collected integration
,C) Minimum integration
1 - Integrators can benefit from automatically collected data (this includes all of
the minimum integration data) without collecting additional data
2 - Integrators can disable Automatically Collected Data
3 - Integrators have the flexibility to collect (custom) data in addition to
automatically collected data
A) -3
B) - 1
C) - 2
https://www.braze.com/docs/user_guide/data_and_analytics/user_data_collectio
n/sdk_data_collection/
What is the primary tool in Braze for collecting data from users' devices and
allowing to track every user's engagement with the app or site ?
A) The Braze REST APIs
B) The Braze SDK
C) CSV Imports
D) Partner Integration plugins
B) You can use the Braze SDK to:
- Track a user's actions in your app
- Track users' interactions with the engagements you send to them
This option to bring data into Braze is useful for completing one-off data
imports in which you can create or update standard or custom attributes.
CSV User Import
https://www.braze.com/docs/user_guide/data_and_analytics/user_data_collectio
n/user_import#csv
Which of the following functionalities can be added to Braze via Partner
Integrations / Braze alloys ?
A) Power message orchestration
B) Personalization
C) Data and infrastructure agility
, D) Canvas audience sync
E) All of the above
E) https://www.braze.com/docs/partners/home
You can bring data into Braze from:
A) Other Marketing System and User Devices
B) User Devices and Company internal Systems
C) Other Marketing System, User Devices and Company internal systems
C)
Match each level of the Braze Customer Engagement stack to its correct
definition :
A) Data Ingestion
B) Classification
C) Orchestration
D) Personalisation
E) Action
1 - Organise Customers into meaningful segments
2 - Tailor Message content to each individual customer
3 - Engage with Customers across Every channel
4 - Bring data into Braze
5 - Send messages at the appropriate time and place
The Braze SDK is a package of code that you can integrate with your site or app
to collect data from consumers' devices - True or False
True
The Braze SDK can be used to bring data in and out Braze - True or False
False - You can only use the SDK to bring data INTO Braze, you cannot export
any data from Braze via the SDK
The Braze APIs allows you to bring data in and out of Braze - True or False
EXAM QUESTIONS WITH
VERIFIED ANSWERS
Billable unit of use of the Braze Services measured by a session start, session
end, custom event or purchase, as well as any attribute set on an End User
profile.
Data Point
https://www.braze.com/docs/user_guide/onboarding_with_braze/data_points#da
ta-points
Which of the following are data / events not counted by Braze as data points:
1 - Push tokens and Device Information
2 - Campaign engagement tracking events (email opens, push notifications
clicks)
3 - CSV Uploads
4 - All of the above
4 - Data and events collected by default by the Braze Services including, for
example, push tokens, device information, and all campaign engagement
tracking events, such as email opens and push notification clicks, are not
counted as Data Points.
CSV uploads of historical data will also not consume Braze data points
https://www.braze.com/docs/user_guide/onboarding_with_braze/data_points/#n
on-billable-data-points-out-of-the-box
Which type of Custom attribute are good for storing lists of information about
your users ? For example: a streaming service storing the last 100 pieces of
content a user watched
,Array attributes are good for storing related lists of information about your
users. They are ordered collection of items stored within a single custom
attribute.
https://www.braze.com/docs/user_guide/data_and_analytics/custom_data/custo
m_attributes/#arrays
Which type of Braze attributes are best for storing attributes about your users, or
information about low-value actions within your application ?
Custom attributes in Braze are intended as a collection of your users' unique
traits.
https://www.braze.com/docs/user_guide/data_and_analytics/custom_data/custo
m_attributes#custom-attributes
True or False : Array type Custom attributes cost only one data point to update,
regardless of the number of API calls
False : Updating an existing array consumes one data point for each property
added.
https://www.braze.com/docs/user_guide/data_and_analytics/custom_data/custo
m_attributes/array_of_objects/#data-points
Which of the following is incorrect ?
You can use the Braze API to:
A) Migrate data from other sources, such as your own servers
B) Perform one-off and ongoing data collection
C) Transfer historical data, purchase information, and user profile updates into
Braze
D) Track a user's actions in your app
E) Export user data from Braze
D) Tracking a user's actions in your app is something you would need the Braze
SDK for
https://www.braze.com/docs/api/basics/
Match the 3 kinds of SDK integrations to their definition:
A) Personalized integration
B) Automatically collected integration
,C) Minimum integration
1 - Integrators can benefit from automatically collected data (this includes all of
the minimum integration data) without collecting additional data
2 - Integrators can disable Automatically Collected Data
3 - Integrators have the flexibility to collect (custom) data in addition to
automatically collected data
A) -3
B) - 1
C) - 2
https://www.braze.com/docs/user_guide/data_and_analytics/user_data_collectio
n/sdk_data_collection/
What is the primary tool in Braze for collecting data from users' devices and
allowing to track every user's engagement with the app or site ?
A) The Braze REST APIs
B) The Braze SDK
C) CSV Imports
D) Partner Integration plugins
B) You can use the Braze SDK to:
- Track a user's actions in your app
- Track users' interactions with the engagements you send to them
This option to bring data into Braze is useful for completing one-off data
imports in which you can create or update standard or custom attributes.
CSV User Import
https://www.braze.com/docs/user_guide/data_and_analytics/user_data_collectio
n/user_import#csv
Which of the following functionalities can be added to Braze via Partner
Integrations / Braze alloys ?
A) Power message orchestration
B) Personalization
C) Data and infrastructure agility
, D) Canvas audience sync
E) All of the above
E) https://www.braze.com/docs/partners/home
You can bring data into Braze from:
A) Other Marketing System and User Devices
B) User Devices and Company internal Systems
C) Other Marketing System, User Devices and Company internal systems
C)
Match each level of the Braze Customer Engagement stack to its correct
definition :
A) Data Ingestion
B) Classification
C) Orchestration
D) Personalisation
E) Action
1 - Organise Customers into meaningful segments
2 - Tailor Message content to each individual customer
3 - Engage with Customers across Every channel
4 - Bring data into Braze
5 - Send messages at the appropriate time and place
The Braze SDK is a package of code that you can integrate with your site or app
to collect data from consumers' devices - True or False
True
The Braze SDK can be used to bring data in and out Braze - True or False
False - You can only use the SDK to bring data INTO Braze, you cannot export
any data from Braze via the SDK
The Braze APIs allows you to bring data in and out of Braze - True or False
