MKT 461/ MKT461 Exam 1 Updated With Correct Answers [Already
Graded] | 2025 LATEST UPDATED
North American Industry Classification System - (answers)US and Mexico classification scheme to
collect data on business activity in each country; 6 digit code - first 2 business sector, last 4 subsectors
variety - (answers)number of merchandise categories a retailer offers
assortment - (answers)number of different items offered in a merchandise category
breadth of merchandise - (answers)variety
depth of merchandise - (answers)assortment
stock keeping unit - (answers)each different item of merchandise
conventional supermarket - (answers)large, self-service retail food store offering groceries, meat, produce,
as well as nonfood items such as health and beauty aids and general merchandise
你是想要一篇“眼睛容易阅读的”
中文文章，还是一篇关于“眼睛”
limited assortment supermarkets (extreme value food retailers) - (answers)only stock about 1500 SKUs
(Aldi) 主题的中文文章？
power perimeter - (answers)fresh merchandise categories are located in the areas around the outer walls
of a supermarket and includes the dairy, bakery, meat, florist, produce, deli and coffee bar
fair trade - (answers)practice of purchasing from factories that pay workers a living wage, considerably
more than the prevailing minimum wage, and offer other benefits such as onsite medical treatment
locavore movement - (answers)reducing the carbon footprint caused by the transportation of food
throughout the world
, supercenters - (answers)large stores (200,000 square feet) that combine a super market with a full time
discount store (Walmart, Meijer, Super Target)
hypermarkets - (answers)large combination food and general merchandise stores (Carrefour), stock fewer
SKUs than supercenters
big box stores - (answers)large, limited service
warehouse clubs - (answers)retailers that offer limited and irregular assortment of food and general
merchandise with little service at low prices for ultimate consumers and small businesses (Sam's Club,
Costco)
convenience stores - (answers)limited variety and assortment of merchandise at a convenient location in
3000-5000 sq feet with speedy checkout
department stores - (answers)retailers that carry a broad variety and deep assortment, offer customer
services, and organize their stores into distinct departments for displaying merchandise
soft goods - (answers)nondurable or consumable goods - cosmetics, clothing, and bedding
你是想要一篇“眼睛容易阅读的”
hard goods - (answers)durable goods - appliances, furniture, electronics
中文文章，还是一篇关于“眼睛”
主题的中文文章？
full discount line stores - (answers)retailers that offer a broad variety of merchandise, limited service, and
low prices (Target, Kmart, Walmart, Staples, Lowe's)
category specialists - (answers)big box stores that offer a narrow but deep assortment of merchandise
category killers - (answers)by offering a complete assortment in a category, category specialists can kill a
category of merchandise for other retailers
specialty stores - (answers)concentrate on a limited number of complementary merchandise categories
and provide a high level of service
Graded] | 2025 LATEST UPDATED
North American Industry Classification System - (answers)US and Mexico classification scheme to
collect data on business activity in each country; 6 digit code - first 2 business sector, last 4 subsectors
variety - (answers)number of merchandise categories a retailer offers
assortment - (answers)number of different items offered in a merchandise category
breadth of merchandise - (answers)variety
depth of merchandise - (answers)assortment
stock keeping unit - (answers)each different item of merchandise
conventional supermarket - (answers)large, self-service retail food store offering groceries, meat, produce,
as well as nonfood items such as health and beauty aids and general merchandise
你是想要一篇“眼睛容易阅读的”
中文文章，还是一篇关于“眼睛”
limited assortment supermarkets (extreme value food retailers) - (answers)only stock about 1500 SKUs
(Aldi) 主题的中文文章？
power perimeter - (answers)fresh merchandise categories are located in the areas around the outer walls
of a supermarket and includes the dairy, bakery, meat, florist, produce, deli and coffee bar
fair trade - (answers)practice of purchasing from factories that pay workers a living wage, considerably
more than the prevailing minimum wage, and offer other benefits such as onsite medical treatment
locavore movement - (answers)reducing the carbon footprint caused by the transportation of food
throughout the world
, supercenters - (answers)large stores (200,000 square feet) that combine a super market with a full time
discount store (Walmart, Meijer, Super Target)
hypermarkets - (answers)large combination food and general merchandise stores (Carrefour), stock fewer
SKUs than supercenters
big box stores - (answers)large, limited service
warehouse clubs - (answers)retailers that offer limited and irregular assortment of food and general
merchandise with little service at low prices for ultimate consumers and small businesses (Sam's Club,
Costco)
convenience stores - (answers)limited variety and assortment of merchandise at a convenient location in
3000-5000 sq feet with speedy checkout
department stores - (answers)retailers that carry a broad variety and deep assortment, offer customer
services, and organize their stores into distinct departments for displaying merchandise
soft goods - (answers)nondurable or consumable goods - cosmetics, clothing, and bedding
你是想要一篇“眼睛容易阅读的”
hard goods - (answers)durable goods - appliances, furniture, electronics
中文文章，还是一篇关于“眼睛”
主题的中文文章？
full discount line stores - (answers)retailers that offer a broad variety of merchandise, limited service, and
low prices (Target, Kmart, Walmart, Staples, Lowe's)
category specialists - (answers)big box stores that offer a narrow but deep assortment of merchandise
category killers - (answers)by offering a complete assortment in a category, category specialists can kill a
category of merchandise for other retailers
specialty stores - (answers)concentrate on a limited number of complementary merchandise categories
and provide a high level of service
