CHAPTER 7 REVENUE MANAGEMENT
EXAM QUESTIONS AND ANSWERS
rate types - Answer-single rate for a specific type of room
concierge level - Answer-section of hotel(w/ restricted access) reserved for special
guests paying higher room rates & receiving special amenities
seasonal rates - Answer-^ or decrease in rack rate based upon the dates room is rented
special event rate - Answer-temporary ^ in rack rate based upon a specific event
corporate rate - Answer-special rate offered to individual business travelers
government rate - Answer-special rate offered to employees of local, state, or federal
governments
group rate - Answer-special rate offered to a hotel's large volume guest room purchases
package rate - Answer-special rate that allows a guest to pay one price for all of the
features and amenities included in the package
american plan - Answer-special rate that includes specifically identified guest meals
(BLD)
modified american plan - Answer-includes a specifically identifies meal (1)
all-inclusive plan - Answer-includes all guest meals & unlimited beverages as well as
other amenities
european plan - Answer-room rate that does not include guest meals
day rate - Answer-rate that includes 8-12hrs (not overnight) use of a guest room
half day rate - Answer-rate that includes 1-4hrs (not overnight) use of a guest room
fade rate - Answer-reduced rate authorized for use when a guest seeking a reservation
exhibits price resistance
cost per key - Answer-average purchase price of a hotels guest room expressed in
thousands of dollars
bottom up selling - Answer-tactic to sell least expensive rooms first
EXAM QUESTIONS AND ANSWERS
rate types - Answer-single rate for a specific type of room
concierge level - Answer-section of hotel(w/ restricted access) reserved for special
guests paying higher room rates & receiving special amenities
seasonal rates - Answer-^ or decrease in rack rate based upon the dates room is rented
special event rate - Answer-temporary ^ in rack rate based upon a specific event
corporate rate - Answer-special rate offered to individual business travelers
government rate - Answer-special rate offered to employees of local, state, or federal
governments
group rate - Answer-special rate offered to a hotel's large volume guest room purchases
package rate - Answer-special rate that allows a guest to pay one price for all of the
features and amenities included in the package
american plan - Answer-special rate that includes specifically identified guest meals
(BLD)
modified american plan - Answer-includes a specifically identifies meal (1)
all-inclusive plan - Answer-includes all guest meals & unlimited beverages as well as
other amenities
european plan - Answer-room rate that does not include guest meals
day rate - Answer-rate that includes 8-12hrs (not overnight) use of a guest room
half day rate - Answer-rate that includes 1-4hrs (not overnight) use of a guest room
fade rate - Answer-reduced rate authorized for use when a guest seeking a reservation
exhibits price resistance
cost per key - Answer-average purchase price of a hotels guest room expressed in
thousands of dollars
bottom up selling - Answer-tactic to sell least expensive rooms first