ANSWERS SOLVED 100% CORRECT!!
1 of 61
Term
In "Most entrepreneurs are not rock stars," David Friedberg suggests
that if your goal is to have impact with an innovation, your best
option is probably:
A: Create a practice venture first so you can test out the
entrepreneurial experience before you launch your real venture.
B: Go to work for a large company since they have direct access
to customers and users already.
C: Plan out for a 10-15 year timeframe to ensure that you can do
quality work and address all necessary issues.
,D: Launch a new company and raise as much money as you can to
scale the business quickly.
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A c
b F
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2 of 61
Term
According to the "History of Entrepreneurship" reading by Johnson
Hur, entrepreneurs were likely responsible for weapons trading
among early civilizations. T or F?
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T d
True F
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3 of 61
,Term
Once you have completed your high-level product specification, the
next step is to:
A: Show the specification to as many target customers as possible.
B: Set up a website showing the product and pricing to see how
much interest you generate.
C: Perform a cost analysis to generate an estimate for likely
production costs.
D: Make a brochure for the product that targets the Persona.
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BT
ad
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4 of 61
Term
The Matthew Sacks video on Opportunity Recognition suggests that
entrepreneurs should look around for emerging opportunities but
also be willing to say "no" in the short term. T or F?
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F d
, A T
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5 of 61
Term
One possible result of interviewing 10 high-potential customers is
discovering that there is a better Persona for your product than you
previously identified. T or F?
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T d
True F
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6 of 61
Term
Companies may need to generate two Personas when:
A: The venture will target multiple beachhead markets in parallel
B: The venture will serve a two-sided market
C: The venture has identified two target segments within the original
target market