MNG3701
ASSIGNMENT NO: 01
SEMESTER 1
YEAR : 2025
LOLAJACOBS2025
, Table of Contents
Introduction
Sustainable Development Goals (SDGs) that Standard Bank is Trying to
Achieve
• SDG 8: Decent Work and Economic Growth
• SDG 11: Sustainable Cities and Communities
• SDG 7: Affordable and Clean Energy
• SDG 9: Industry, Innovation, and Infrastructure
• SDG 4: Quality Education
Evaluation of Standard Bank’s Short and Medium-Term Targets Using the
SMART Principle
• SMART Evaluation of Standard Bank's Strategic Goals
• Strengths and Areas for Improvement
Evaluation of Standard Bank’s Mission and Vision Statements
• (a) Evaluation of Standard Bank’s Mission Statement
• (b) Evaluation of Standard Bank’s Vision Statement
Strategic Analysis Using the Balanced Scorecard Framework
• Financial Perspective
• Customer Perspective
• Internal Process Perspective
• Learning and Growth Perspective
Conclusion
References
LOLAJACOBS2025
, Introduction
Strategic planning is essential for financial institutions like Standard Bank of South
Africa (SBSA) to achieve long-term sustainability and economic impact. This
assignment evaluates Standard Bank’s commitment to Sustainable Development
Goals (SDGs), the SMART principle in goal-setting, and the effectiveness of its
mission and vision statements. Additionally, the Balanced Scorecard framework is
used to assess Standard Bank’s strategic alignment across financial, customer,
internal process, and learning perspectives. By analyzing these components, this
assignment highlights Standard Bank’s role in fostering financial inclusion, economic
transformation, and sustainable business practices within South Africa and the
broader African continent.
1. Sustainable Development Goals (SDGs) that Standard Bank is Trying to
Achieve
The Sustainable Development Goals (SDGs) were adopted by the United Nations to
address global challenges, including poverty, inequality, climate change, and
economic growth (Adeleye et al., 2020). Businesses play a crucial role in achieving
these goals by aligning their strategies with sustainable development principles
(Botha, 2022). Standard Bank of South Africa (SBSA) integrates several SDGs into its
corporate strategy, focusing on financial inclusion, infrastructure development, and
sustainable energy investments (Allen et al., 2018). Below are five SDGs that
Standard Bank actively supports:
SDG 8: Decent Work and Economic Growth
SDG 8 aims to promote sustained, inclusive, and sustainable economic growth,
productive employment, and decent work for all (Allen et al., 2018). This goal
emphasizes financial access, entrepreneurship, and innovation as key drivers of
economic development (Botha, 2022). Standard Bank supports SDG 8 by providing
financial services that enable entrepreneurs and Micro, Small, and Medium
Enterprises (MSMEs) to access affordable credit. The bank facilitates
entrepreneurship and job creation by offering cost-effective financial solutions for small
businesses. In 2023, it raised R11 million through the Feenix platform, benefiting 772
students, and financed 615 students who would not usually qualify for loans, granting
LOLAJACOBS2025
ASSIGNMENT NO: 01
SEMESTER 1
YEAR : 2025
LOLAJACOBS2025
, Table of Contents
Introduction
Sustainable Development Goals (SDGs) that Standard Bank is Trying to
Achieve
• SDG 8: Decent Work and Economic Growth
• SDG 11: Sustainable Cities and Communities
• SDG 7: Affordable and Clean Energy
• SDG 9: Industry, Innovation, and Infrastructure
• SDG 4: Quality Education
Evaluation of Standard Bank’s Short and Medium-Term Targets Using the
SMART Principle
• SMART Evaluation of Standard Bank's Strategic Goals
• Strengths and Areas for Improvement
Evaluation of Standard Bank’s Mission and Vision Statements
• (a) Evaluation of Standard Bank’s Mission Statement
• (b) Evaluation of Standard Bank’s Vision Statement
Strategic Analysis Using the Balanced Scorecard Framework
• Financial Perspective
• Customer Perspective
• Internal Process Perspective
• Learning and Growth Perspective
Conclusion
References
LOLAJACOBS2025
, Introduction
Strategic planning is essential for financial institutions like Standard Bank of South
Africa (SBSA) to achieve long-term sustainability and economic impact. This
assignment evaluates Standard Bank’s commitment to Sustainable Development
Goals (SDGs), the SMART principle in goal-setting, and the effectiveness of its
mission and vision statements. Additionally, the Balanced Scorecard framework is
used to assess Standard Bank’s strategic alignment across financial, customer,
internal process, and learning perspectives. By analyzing these components, this
assignment highlights Standard Bank’s role in fostering financial inclusion, economic
transformation, and sustainable business practices within South Africa and the
broader African continent.
1. Sustainable Development Goals (SDGs) that Standard Bank is Trying to
Achieve
The Sustainable Development Goals (SDGs) were adopted by the United Nations to
address global challenges, including poverty, inequality, climate change, and
economic growth (Adeleye et al., 2020). Businesses play a crucial role in achieving
these goals by aligning their strategies with sustainable development principles
(Botha, 2022). Standard Bank of South Africa (SBSA) integrates several SDGs into its
corporate strategy, focusing on financial inclusion, infrastructure development, and
sustainable energy investments (Allen et al., 2018). Below are five SDGs that
Standard Bank actively supports:
SDG 8: Decent Work and Economic Growth
SDG 8 aims to promote sustained, inclusive, and sustainable economic growth,
productive employment, and decent work for all (Allen et al., 2018). This goal
emphasizes financial access, entrepreneurship, and innovation as key drivers of
economic development (Botha, 2022). Standard Bank supports SDG 8 by providing
financial services that enable entrepreneurs and Micro, Small, and Medium
Enterprises (MSMEs) to access affordable credit. The bank facilitates
entrepreneurship and job creation by offering cost-effective financial solutions for small
businesses. In 2023, it raised R11 million through the Feenix platform, benefiting 772
students, and financed 615 students who would not usually qualify for loans, granting
LOLAJACOBS2025
