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Opdracht winkelketen Retailmarketing - Paper Winkelketen

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14-05-2020
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2019/2020

Hier mijn paper van de Winkelketen Alibaba. Deze telt voor 20% mee voor je eindcijfer Retailmarketing (Sportmarketing jaar 2 kwartiel 3). Gebruik het als voorbeeld, onderaan ook het ingevulde beoordelingsformulier zo kun je precies zien welke onderdelen goed waren en welke iets minder. Mijn cijfer hiervoor was een 8!

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May 14, 2020
Number of pages
19
Written in
2019/2020
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PAPER ALIBABA




GEMAAKT DOOR: LUCAS VAN BEEK
DCS2V.A

, Samenvatting gemaakt door: Lucas van Beek (Lucas1) Commerciële economie (Sportmarketing)




Inhoud
Inleiding..................................................................................................................................................2
De geschiedenis van Alibaba..................................................................................................................3
De branche.............................................................................................................................................3
Winkelformule........................................................................................................................................4
Persona...................................................................................................................................................5
Customer Journey...................................................................................................................................5
Het nieuwe winkelen..............................................................................................................................6
Visie 2030...............................................................................................................................................7
Bibliografie.............................................................................................................................................8
Bijlagen...................................................................................................................................................9
Bijlage 1..............................................................................................................................................9
Beoordelingsformulier Paper Winkelketens / Retailmarketing 1a 2020...............................................16




1
Opdracht: Paper winkelketen Retailmarketing

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Alles voor Commerciële Economie (& Sportmarketing)

Maak altijd mijn samenvattingen zelf aan de hand van de hoorcolleges, werkcolleges en de boeken. Mijn eerste jaar in één keer gehaald zonder herkansingen! Ook het tweede jaar zeer eenvoudig behaald zonder herkansingen. Nu vervroegd bezig geweest met de 4e en zal in september vervroegd proberen af te studeren. Met deze samenvattingen haal jij gegarandeerd een voldoende! Op zoek naar andere documenten/verslagen maar staan er niet tussen? Neem gerust contact op en kijk wat ik voor je kan doen!

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