Page 1 of 101
PGA PGM 3.0 LEVEL 2 GOLF OPS LATEST
UPDATE THIS YEAR ALL 450 QUESTIONS AND
CORRECT ANSWERS
PGA PGM 3.0 Level 2 Golf Ops EXAM 1
Which type of marketing strategy includes letters to the editor, television appearances,
speaking engagements, and special needs programs?
Public Relations (External)
What is an example of an attraction program at a golf facility?
A Half Hour clinic showing new golfers how to properly warm up
What is one advantage beginning players gain forming friendships during the learning
process?
More likely to stick with the game, socialization
Social media is a method that professionals can use to communicate with potential and
existing customers
True
Cost-benefit analysis is a way to assess a promotional strategy
True
1
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,Page 2 of 101
What is a reliable indicator of the effectiveness of a promotional program targeting retail
sales?
Increases in dollar sales versus the prior year
How can a facility determine the viability of a promotional program?
Cost/Benefit analysis, interviewing customers, written surveys
What is true when promotional dollars are tied directly to business plan objectives?
easier to identify the target audience, decide on promotional vehicles, and establish a budget
How should surveys, focus groups, and sales analyses be used to keep a facility from wasting
money on ineffective promotions?
Helps understand the target market
What question should be asked in order to obtain reliable information for evaluating the
effectiveness of a targeted promotional strategy?
Was the right audience targeted? Were certain communication vehicles more effective than
others? Were the promotional messages clear to customers?
How would a facility determine the expense per sale that could be attributed to a targeted
promotional strategy?
Cost-Benefit Analysis
What would be the most reliable means of predicting the likelihood a proposed promotional
plan would be successful?
Knowing the target market and being aligned with business plan objectives
Managing play best practices are the same across facility types
2
SUCCESS!
,Page 3 of 101
False
It is illegal for courses that receive any public funds to require a dress code
False
As yield management evolve with internet tee time systems and point of sale systems,
traditional phone-based systems will become obsoltete
False
When are private facilities exempt from the accommodation requirements of the ADA?
If they do not allow any public play
What is an example of facility functions that need written safety procedures to insure uniform
actions of staff?
golf car policies
According to the USGA Rules of Golf, what type of accommodation may be made through the
adoption of local rules?
protection of the course, identifying obstructions
How should the head professional respond to threatening weather?
Alert players, stop play and evacuate the course if necessary
Under what law are golf facilities required to provide all people with goods and services on an
equal basis?
Americans with Disabilities Act
What tee time starting system can reliably prevent players from monopolizing the best tee
times?
3
SUCCESS!
, Page 4 of 101
Lottery system
Which tee time starting system compensates well for no-shows?
Walk on and Play
What is a major advantage of an internal online reservation system>?
Keeps all reservation and transactions in-house, avoid paying a middleman
Ancillary service accomodations should be addressed in a facility's resrvation policies.
True
Why are on-course and phone based reservation systems still significant even though
Internet-based tee time systems are becoming more prevalent?
They play a significant role in the customer's relationship with the facility
What criterion should management consider when determining the correct tee time interval?
facility type, service mission, and the course difficulty
What does the USGA's Pace Rating System help determine?
how quickly a foursome of average golfers should play a particular course on a busy day
What would be a design characteristic that would assist in speeding up pace-of-play
Wider fairways, limit number of hazards
What course design feature would best support yield expectations related to play?
Multiple tees for different ability levels, practice area easily accessible to first tee,
What is a good pace of play guideline?
4
SUCCESS!
PGA PGM 3.0 LEVEL 2 GOLF OPS LATEST
UPDATE THIS YEAR ALL 450 QUESTIONS AND
CORRECT ANSWERS
PGA PGM 3.0 Level 2 Golf Ops EXAM 1
Which type of marketing strategy includes letters to the editor, television appearances,
speaking engagements, and special needs programs?
Public Relations (External)
What is an example of an attraction program at a golf facility?
A Half Hour clinic showing new golfers how to properly warm up
What is one advantage beginning players gain forming friendships during the learning
process?
More likely to stick with the game, socialization
Social media is a method that professionals can use to communicate with potential and
existing customers
True
Cost-benefit analysis is a way to assess a promotional strategy
True
1
SUCCESS!
,Page 2 of 101
What is a reliable indicator of the effectiveness of a promotional program targeting retail
sales?
Increases in dollar sales versus the prior year
How can a facility determine the viability of a promotional program?
Cost/Benefit analysis, interviewing customers, written surveys
What is true when promotional dollars are tied directly to business plan objectives?
easier to identify the target audience, decide on promotional vehicles, and establish a budget
How should surveys, focus groups, and sales analyses be used to keep a facility from wasting
money on ineffective promotions?
Helps understand the target market
What question should be asked in order to obtain reliable information for evaluating the
effectiveness of a targeted promotional strategy?
Was the right audience targeted? Were certain communication vehicles more effective than
others? Were the promotional messages clear to customers?
How would a facility determine the expense per sale that could be attributed to a targeted
promotional strategy?
Cost-Benefit Analysis
What would be the most reliable means of predicting the likelihood a proposed promotional
plan would be successful?
Knowing the target market and being aligned with business plan objectives
Managing play best practices are the same across facility types
2
SUCCESS!
,Page 3 of 101
False
It is illegal for courses that receive any public funds to require a dress code
False
As yield management evolve with internet tee time systems and point of sale systems,
traditional phone-based systems will become obsoltete
False
When are private facilities exempt from the accommodation requirements of the ADA?
If they do not allow any public play
What is an example of facility functions that need written safety procedures to insure uniform
actions of staff?
golf car policies
According to the USGA Rules of Golf, what type of accommodation may be made through the
adoption of local rules?
protection of the course, identifying obstructions
How should the head professional respond to threatening weather?
Alert players, stop play and evacuate the course if necessary
Under what law are golf facilities required to provide all people with goods and services on an
equal basis?
Americans with Disabilities Act
What tee time starting system can reliably prevent players from monopolizing the best tee
times?
3
SUCCESS!
, Page 4 of 101
Lottery system
Which tee time starting system compensates well for no-shows?
Walk on and Play
What is a major advantage of an internal online reservation system>?
Keeps all reservation and transactions in-house, avoid paying a middleman
Ancillary service accomodations should be addressed in a facility's resrvation policies.
True
Why are on-course and phone based reservation systems still significant even though
Internet-based tee time systems are becoming more prevalent?
They play a significant role in the customer's relationship with the facility
What criterion should management consider when determining the correct tee time interval?
facility type, service mission, and the course difficulty
What does the USGA's Pace Rating System help determine?
how quickly a foursome of average golfers should play a particular course on a busy day
What would be a design characteristic that would assist in speeding up pace-of-play
Wider fairways, limit number of hazards
What course design feature would best support yield expectations related to play?
Multiple tees for different ability levels, practice area easily accessible to first tee,
What is a good pace of play guideline?
4
SUCCESS!
