100% Pass
1) The firm's corporate image or culture that attracts and retains ideal employees is best
known as ________.
A) job branding
B) brand culture
C) HR branding
D) employer branding - ✔✔D
2) What embodies the values and standards that guide people's behavior?
A) societal trends
B) employer brands
C) organizational policies
D) corporate mission statements - ✔✔B
3) The primary purpose of employer branding is to ________.
A) promote employee benefits
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, B) sell consumer products
C) attract quality employees
D) encourage media mentions - ✔✔C
4) Being on which list of "100 best" is so desirable that some organizations try to change
their culture and philosophies to get on the list?
A) Working Mother list of 100 best companies
B) Fortune magazine's 100 Best Companies to Work For
C) Business Ethics magazine list of 100 Best Corporate Citizens
D) Computerworld list of Best Places to Work - ✔✔B
5) The utilization of individuals to achieve organizational objectives is known as
________.
A) human resource leadership
B) human resource management
C) human resource staffing
D) human resource planning - ✔✔B
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