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artificial intelligence the simulation of human intelligence processes by machine,
especially computer systems.
content marketing a marketing technique of creating and distributing valuable, relevant,
and consistent content to attract and acquire a target audience
conversion happens when the desired outcome of a marketing message is achieved.
cross-promoting a marketing technique which involves promotion of a product targeted to
the customers of a related product.
data-driven determined by or dependent on the collection or analysis of data
dot-com bubble also known as a internet bubble; refers to the period of time between 1992
and 2002; during this period, many internet based companies, commonly referred to as dot-coms,
were founded; many of these companies failed.