Questions And Answers 100% Correct
three goals of marketing 1. Increase Sales
2. Build Customer Awareness and Loyalty
3. Acquire New Customers
definition of marketing The process of communicating a company's value to customers.
definition of target audience the demographic of people most likely to be interested in a
company's product or service.
definition of call-to-action the part of your advertisement that tells your target audience
what they should be doing (clicking a link, calling a phone number, etc).
definition of data-driven decision making An organizational process to gather and analyze
relevant and verifiable data and then evaluate the results to guide business strategies.
definition of lead a person who shows interest in a brand's products or services, which
makes the person a potential customer.
, Social Media Marketing Certification - stukent
Questions And Answers 100% Correct
Four P's of Marketing Product, Price, Place, Promotion
definition of one-to-many marketing a marketing method that is considered to be indirect;
a brand sends a message to a large audience rather than to an individual
definition of one-to-one marketing an individualized marketing method that utilizes
customer information to build long-term, personalized, and profitable relationships with each
customer
definition of search engine optimization the process of improving your site to increase its
visibility when people search for products or services related to your business in Google, Bing,
and other search engines.
definition of return on investment (ROI) a performance measure used to evaluate the
efficiency or profitability of an investment or compare the efficiency of a number of different
investments.